Purple Carrot Overview

  • Founded
  • 2014

Founded
  • Status
  • Acquired/​Merged

  • Employees
  • 34

Employees
  • Latest Deal Type
  • Debt - PPP

  • Latest Deal Amount
  • $910K

  • Investors
  • 1

Purple Carrot General Information

Description

Provider of plant-based meal kit delivery services intended to offer healthy and natural food. The company's services include the delivery of fresh, pre-portioned ingredients nationwide with step-by-step guidance for people to cook plant-based meals at home, enabling customers to purchase and consume gluten-free and high protein food.

Contact Information

Ownership Status
Acquired/Merged
(Operating Subsidiary)
Financing Status
Formerly VC-backed
Primary Industry
Food Products
Parent Company
Primary Office
  • 460 Hillside Avenue
  • Needham, MA 02492
  • United States
+1 (857) 000-0000

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Purple Carrot Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
6. Debt - PPP 29-Apr-2020 $910K Completed Generating Revenue
5. Merger/Acquisition 22-May-2019 0000 00.00 0000 Completed Generating Revenue
4. Early Stage VC 07-May-2018 00.00 Completed Generating Revenue
3. Debt - General 12-Apr-2016 000 00.00 Completed Generating Revenue
2. Seed Round 31-Dec-2015 $2.8M $3.8M 000.00 Completed Generating Revenue
1. Capitalization 01-Oct-2014 $1M $1M 000 Completed Generating Revenue
To view Purple Carrot’s complete valuation and funding history, request access »

Purple Carrot Cap Table

Stock # of Shares
Authorized
Par Value Dividend Rate (%) Original
Issue Price
Liquidation Liquidation
Pref. Multiple
Conversion Price % Owned
Seed 2 000,000 00.000000 000.00 000.00 00 000.00 00.000
Seed 3 000,000 00.000000 000.00 000.00 00 000.00 00
Seed 696,760 $0.000100 $8.35 $8.35 1x $8.35 26.37%
To view Purple Carrot’s complete cap table history, request access »

Purple Carrot Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Provider of plant-based meal kit delivery services intended to offer healthy and natural food. The company's services in
Food Products
Needham, MA
34 As of 2017
00.00
000000000 -

000000

t ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exerci
0000 00000000
San Jose, CA
000 As of 0000
00000
000000&0 00000

000000

nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit
0000 00000000
Arlington, VA
00 As of 0000
000.00
000 0000-00-00
00000000000 000.00
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Purple Carrot Competitors (20)

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
SunBasket Formerly VC-backed San Jose, CA 000 00000 000000&0 00000
000000000 00000 Venture Capital-Backed Arlington, VA 00 000.00 00000000000 000.00
00000 0000 Formerly VC-backed Boulder, CO 000 0000 000000&0 0000
00000000 00000 Venture Capital-Backed New York, NY 00 000.00 00000000000 000.00
0000000 Venture Capital-Backed Los Angeles, CA 0 00.000 0000000000 0 00.000
You’re viewing 5 of 20 competitors. Get the full list »

Purple Carrot Executive Team (6)

Name Title Board Seat Contact Info
Rishi Bhatia Chief Executive Officer & Board Member
Brian Greenfield President & Chief Financial Officer
You’re viewing 2 of 6 executive team members. Get the full list »

Purple Carrot Board Members (1)

Name Representing Role Since
Rishi Bhatia Purple Carrot Chief Executive Officer & Board Member 000 0000
To view Purple Carrot’s complete board members history, request access »

Purple Carrot Signals

Growth Rate

0.80% Weekly
Growth
Weekly Growth 0.80%, 93rd %
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Twitter Followers

5.5k

Similarweb Unique Visitors

15.0K

Majestic Referring Domains

314

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Purple Carrot Former Investors (8)

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info
Everhope Capital Venture Capital Minority 000 0000 000000 0
Fresh Del Monte Produce Corporation Minority 000 0000 000000 0
Jonathan Carson Angel (individual) Minority 000 0000 000000 0
Mario Batali Angel (individual) Minority 000 0000 000000 0
Matias Stella Angel (individual) Minority 000 0000 000000 0
You’re viewing 5 of 8 investors. Get the full list »