PRS in Vivo Overview

  • Founded
  • 1972
Founded
  • Status
  • Private
  • Employees
  • 185
Employees
  • Latest Deal Type
  • Buyout/​LBO
  • Financing Rounds
  • 2

PRS in Vivo General Information

Description

Provider of consumer research insights and consulting services intended to help marketers improve shopper and consumer experiences. The company uses behavioral science and technology in all aspects of the shopper experience in real environments, both in the e-Commerce digital space and in the traditional brick and mortar stores and uses Artificial Intelligence to predict consumer outcomes, enabling businesses to accurately understand, predict and influence consumer choice.

Contact Information

Formerly Known As
PRS, Perception Research Services
Ownership Status
Privately Held (backing)
Financing Status
Private Equity-Backed
Primary Industry
Media and Information Services (B2B)
Primary Office
  • 500 Frank W. Burr Boulevard
  • Suite 5
  • Teaneck, NJ 07666
  • United States
+1 (201) 000-0000
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PRS in Vivo Valuation & Funding

Deal Type Date Amount Valuation/
EBITDA
Post-Val Status Debt

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PRS in Vivo Executive Team (7)

Name Title Board Seat Contact Info
Alex Hunt Chief Executive Officer
Elvire Huisse Chief Financial Officer
Sam Albert Chief Operating Officer
Scott Brill Chief Commercial Officer
Emilie Boutes Chief Innovation Officer
You’re viewing 5 of 7 executive team members. Get the full list »

PRS in Vivo Board Members (1)

Name Representing Role Since
000000 00000 PRS in Vivo Founder & Chairman 000 0000
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PRS in Vivo Signals

Growth Rate

0.80% Weekly
Growth
Weekly Growth 0.80%, 93rd %ile
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Twitter Followers

5.5k

Similarweb Unique Visitors

15.0K

Majestic Referring Domains

314

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PRS in Vivo Investors

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info

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