Whisker Overview

  • Year Founded
  • 1999

Year Founded

  • Status
  • Private

  • Employees
  • 575

Employees

  • Latest Deal Type
  • M&A
  • (Upcoming)

  • Financing Rounds
  • 2

Whisker General Information

Description

Manufacturer of functional internet-of-things (IoT) pet products intended to serve pet owners. The company offers self-cleaning litter boxes, automatic feeders, pet furniture and toys that are easy to use and understand, helping clients take enhanced care of their pets.

Contact Information

Formerly Known As
AutoPets
Ownership Status
Privately Held (backing)
Financing Status
Private Equity-Backed
Corporate Office
  • 1080 West Entrance Drive
  • Auburn Hills, MI 48326
  • United States
+1 (877) 000-0000
Primary Industry
Electronics (B2C)
Other Industries
Other Consumer Durables
Vertical(s)
Manufacturing, E-Commerce, Pet Technology, Internet of Things
Corporate Office
  • 1080 West Entrance Drive
  • Auburn Hills, MI 48326
  • United States
+1 (877) 000-0000

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Whisker Valuation & Funding

Deal Type Date Amount Valuation/
EBITDA
Post-Val Status Debt

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Whisker Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Manufacturer of functional internet-of-things (IoT) pet products intended to serve pet owners. The company offers self-c
Electronics (B2C)
Auburn Hills, MI
575 As of 2024
000 0000-00-00
0&0

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00000 00000000 00000
Shanghai, China
00 As of 0000
00000
000000000000 00000

000000

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00000 00000000 00000
Phoenixville, PA
00 As of 0000
000
00000000000 000
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Whisker Competitors (6)

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Petkit (China) Venture Capital-Backed Shanghai, China 00 00000 000000000000 00000
CatGenie Formerly VC-backed Phoenixville, PA 00 000 00000000000 000
Outward Hound Private Equity-Backed Centennial, CO 00 000000000
Pet Factory Private Equity-Backed Mundelein, IL 000 000000000000
PetEdge Corporate Backed or Acquired Danvers, MA 000 00000000. 00
To view Whisker’s complete competitors history, request access »

Whisker Patents

Whisker Recent Patent Activity

Publication ID Patent Title Status First Filing Date Technology (CPC) Citations
US-20230358946-A1 User interface with discrete lighting sections Pending 09-May-2022 0000000000 0
CA-201878-S Litter device for domestic animals Active 27-Oct-2020
US-D977207-S1 Litter device containing litter dispenser for domestic animals Active 27-Oct-2020 00
US-20220125006-A1 Ergonomic litter device Inactive 23-Oct-2020 0000000000 00
CA-201875-S Litter device for domestic animals Active 23-Oct-2020
To view Whisker’s complete patent history, request access »

Whisker Executive Team (5)

Name Title Board Seat
Jacob Zuppke Co-Owner, President, Chief Executive Officer and Board Member
Joshua Chandler Chief Financial Officer
Brad Baxter Co-Founder, Executive Chairman and Chief Invention Officer
You’re viewing 3 of 5 executive team members. Get the full list »

Whisker Board Members (2)

Name Representing Role Since
00000 000000 Whisker Co-Owner, President, Chief Executive Officer and Board Member 000 0000
000 000000 Self Board Member 000 0000
To view Whisker’s complete board members history, request access »

Whisker Signals

Growth Rate

0.80% Weekly
Growth
Weekly Growth 0.80%, 93rd %
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Similarweb Unique Visitors

15.0K

Majestic Referring Domains

314

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Whisker Investors

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info

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Whisker FAQs

  • When was Whisker founded?

    Whisker was founded in 1999.

  • Who is the founder of Whisker?

    Brad Baxter and Jim Baxter are the founders of Whisker.

  • Who is the CEO of Whisker?

    Jacob Zuppke is the CEO of Whisker.

  • Where is Whisker headquartered?

    Whisker is headquartered in Auburn Hills, MI.

  • What is the size of Whisker?

    Whisker has 575 total employees.

  • What industry is Whisker in?

    Whisker’s primary industry is Electronics (B2C).

  • Is Whisker a private or public company?

    Whisker is a Private company.

  • What is the current valuation of Whisker?

    The current valuation of Whisker is 000.

  • What is Whisker’s current revenue?

    The current revenue for Whisker is 00000.

  • Who are Whisker’s investors?

    Aldine Capital Partners, Pondera Holdings, and Promus Equity Partners have invested in Whisker.

  • Who are Whisker’s competitors?

    Petkit (China), CatGenie, Outward Hound, Pet Factory, and PetEdge are some of the 6 competitors of Whisker.

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