When general partners (GPs) look to fundraise for a vehicle, creating a list of limited partners (LPs) and institutional investors is often the first step. It’s crucial to get this list right because it forms the foundation for the rest of the fundraising process. On the other end of the spectrum, LPs conduct fund manager due diligence on GPs to evaluate past performance and mitigate risk. When strategies align, an LP/GP relationship—which can last anywhere from 10–18 years—is born.
Especially relevant for GPs, PitchBook tracks more than 36,000 LPs across the private markets, including details on their previous commitments, preferences and more. Here’s how GPs can leverage our data and insights to quickly create a dialed-in target list of LPs.
Creating a target list of LPs and institutional investors
PitchBook allows you to efficiently create a shortlist of promising LPs based on criteria that matter to you. This includes their mandates, target and actual allocations by asset class, past and present commitments, fund preferences and dry powder. For example, you could identify top pension funds in California that have made the most commitments to buyout funds, or list all of the LPs in Europe that have a current mandate requiring them to commit to energy-focused funds.
The screenshot below is intended to help users conduct a search for LPs in the PitchBook Platform. Each number is explained in the correlating boxes. These represent just a few options when choosing criteria for your search, but give an overall idea of how PitchBook helps you find institutional investors.
| 1 | Conduct a limited partners search |
| 2 | Choose LP type |
| 3 | Select LP location |
| 4 | Pick relevant mandates |
| 5 | Enter commitment preferences |
Learn more about how your firm can raise its next fund more efficiently by downloading our fundraising guide. It provides step-by-step instructions on how you can leverage PitchBook to quickly pick your own precise peer group, present a benchmark that highlights the value of your investment strategy and prioritize which investors to pursue—and tailor your pitch to their goals—using insights on their mandates, allocations, commitments, preferences and more.
