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Shoppers could soon ditch the search bar
As e-commerce innovators create new ways for consumers to find products, typing an item’s name into Google could soon feel like a thing of the past, according to our latest Emerging Tech Research report.
AI-powered applications will continue to increase in the sector, and certain markets have begun to shift entirely toward visual channels of product discovery over keyword searches.
VC e-commerce dealmaking fell to the lowest level in more than five years in Q1 at 83 deals totaling $1.7 billion as mixed economic signals continue to leave investors cautious. IPOs remained slow, but several digital commerce platforms could be inching closer to going public toward the end of 2024.
Table of contents
| Vertical update | 3 |
| Q1 2024 timeline | 6 |
| E-commerce landscape | 7 |
| E-commerce VC ecosystem market map | 8 |
| VC activity | 9 |
| Innovation spotlights | 18 |
| Search | 19 |
| Order management systems | 21 |
| Select company highlights | 22 |
| Pietra | 23 |
| Rokt | 25 |
