Serta (Home Furnishings) Overview

  • Year Founded
  • 1931

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 100


  • Latest Deal Type
  • Debt

  • Financing Rounds
  • 4

  • Investments
  • 1

Serta (Home Furnishings) General Information


Manufacturer of bedding products to the hospitality industry. The company offers a variety of mattresses, pillows, blankets, sheets, mattress protectors, bed frames, crib mattresses, pet beds, and baby crib mattress pads that are made from environmentally friendly components and have gained a reputation for being a pioneer in comfort.

Contact Information

Formerly Known As
National Bedding Co.
Ownership Status
(Operating Subsidiary)
Financing Status
Formerly PE-Backed
Primary Industry
Home Furnishings
Parent Company
Primary Office
  • 2451 Industry Avenue
  • Doraville, GA 30360
  • United States
+1 (800) 000-0000

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Serta (Home Furnishings) Valuation & Funding

Deal Type Date Amount Valuation/
Post-Val Status Debt

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Serta (Home Furnishings) Comparisons

HQ Location
Total Raised
Post Valuation
Manufacturer of bedding products to the hospitality industry. The company offers a variety of mattresses, pillows, blank
Home Furnishings
Doraville, GA
100 As of 2017
000000000 000.00


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0000 00000000000
Woburn, MA
000 As of 0000
00.00 0000-00-00


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0000 00000000000
Lexington, KY
0000 As of 0000
0.000 0000-00-00
000000&0 00.000
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Serta (Home Furnishings) Competitors (23)

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Spring Air Formerly PE-Backed Woburn, MA 000 0000 000000000000
00000 Formerly PE-Backed Lexington, KY 0000 00.000 000000&0 00.000
00000000 Corporate Backed or Acquired Plantation, FL 00 000000000000
00000 00 00000 Corporation Niles, IL 0
000000 00000 Private Equity-Backed New York, NY 000 00000 000000000 00
You’re viewing 5 of 23 competitors. Get the full list »

Serta (Home Furnishings) Patents

Serta (Home Furnishings) Recent Patent Activity

Publication ID Patent Title Status First Filing Date Technology (CPC) Citations
US-D907403-S1 Mattress Active 26-Jul-2019
US-D907402-S1 Mattress Active 26-Jul-2019
US-D909793-S1 Mattress Active 26-Jul-2019
US-D867022-S1 Fabric covering for a mattress Active 16-Nov-2017 00
US-10973716-B2 Adjustable support legs for a mattress foundation Active 08-Mar-2017 A47C20/041 00
To view Serta (Home Furnishings)’s complete patent history, request access »

Serta (Home Furnishings) Executive Team (9)

Name Title Board Seat Contact Info
Shoukat Bhamani Chief Technology Officer & Executive Vice President
Melanie Huet Chief Marketing Officer
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Serta (Home Furnishings) Signals

Growth Rate

0.80% Weekly
Weekly Growth 0.80%, 93rd %
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Twitter Followers


Similarweb Unique Visitors


Majestic Referring Domains


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Serta (Home Furnishings) Acquisitions (1)

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
Sleepmaster 25-Feb-2003 0000000000 00000 Home Furnishings
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