Softruck Overview

  • Founded
  • 2012

  • Status
  • Private

  • Employees
  • 33

  • Latest Deal Type
  • Seed

  • Latest Deal Amount
  • $1M

  • Investors
  • 2

Softruck General Information


Operator of a fleet management platform intended to assist with daily fleet operations. The company's platform provides services to manage a fleet, risks, tires, fuel monitoring, tracking, and telemetry and features include notifications, managing data, and communication, helping clients to enhance their security, reduce risks and costs, increase efficiency, and increase control over everyday activities.

Contact Information

Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Primary Industry
Business/Productivity Software
Other Industries
Media and Information Services (B2B)
Primary Office
  • Rua São Romão, 381
  • Belo Horizonte, Minas Gerais 30330-120
  • Brazil

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Softruck Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
3. Seed Round 01-May-2016 $1M 000 0000 Completed Generating Revenue
2. Accelerator/Incubator 08-Feb-2015 Completed Generating Revenue
1. Accelerator/Incubator 15-Nov-2013 Completed Generating Revenue
To view Softruck’s complete valuation and funding history, request access »

Softruck Executive Team (5)

Name Title Board Seat Contact Info
Marcelo Cruz Co-Founder & Chief Executive Officer
André Bueno Chief Operating Officer
Tatiana Freire Chief Commercial Officer
Catalina Prevett Co-Founder
Marcelo Lapi Co-Founder
To view Softruck’s complete executive team members history, request access »

Softruck Signals

Growth Rate

0.80% Weekly
Weekly Growth 0.80%, 93rd %
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Twitter Followers


Similarweb Unique Visitors


Majestic Referring Domains


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Softruck Investors (2)

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info
Start-Up Brasil Accelerator/Incubator Minority 000 0000 000000 0
SEED - Startups and Entrepreneurship Ecosystem Development Accelerator/Incubator 000 0000 000000 0
To view Softruck’s complete investors history, request access »