Ajua Overview

  • Year Founded
  • 2010

Year Founded

  • Status
  • Private

  • Employees
  • 16

Employees

  • Latest Deal Type
  • Accelerator/​Inc

  • Investors
  • 24

Ajua General Information

Description

Developer of a social commerce operating system designed to help businesses understand consumers. The company's platform offers an interface where anyone can give structured feedback to any business from any mobile phone, by opening a direct communication channel between businesses and customers, enabling businesses to be discovered by getting a free business online profile that allows them to accept offline and online payments without exposing any personal information, such as bank account details.

Contact Information

Website
www.ajua.com
Formerly Known As
MSurvey
Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Corporate Office
  • Woodlands Trails
  • Woodlands Road, Kilimani
  • Nairobi, Nairobi 49683
  • Kenya
+254 0719
Primary Industry
Business/Productivity Software
Other Industries
Financial Software
Media and Information Services (B2B)
Vertical(s)
SaaS, Mobile
Corporate Office
  • Woodlands Trails
  • Woodlands Road, Kilimani
  • Nairobi, Nairobi 49683
  • Kenya
+254 0719

Ajua Timeline

2022202320242025
Financing RoundCaptured Employee CountEstimated Employee Growth

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Ajua Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
6. Accelerator/Incubator Completed Generating Revenue
5. Secondary Transaction - Private 01-Apr-2023 Completed Generating Revenue
4. Later Stage VC 29-Jun-2021 Completed Generating Revenue
3. Later Stage VC (Series A1) 18-Feb-2019 Completed Generating Revenue
2. Later Stage VC (Series A) 26-Aug-2016 $1M $1.57M Completed Generating Revenue
1. Seed Round 21-Sep-2015 $575K $575K Completed Generating Revenue
To view Ajua’s complete valuation and funding history, request access »

Ajua Cap Table

Stock # of Shares
Authorized		 Par Value Dividend Rate (%) Original
Issue Price		 Liquidation Liquidation
Pref. Multiple		 Conversion Price % Owned
Series A1
Series A3
Series A2 77,701 $0.001000 $1.37 $1.37 1x $1.37 0.76%
Seed 357,241 $0.001000 $0.79 $0.79 1x $0.79 3.5%
To view Ajua’s complete cap table history, request access »

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Ajua Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Developer of a social commerce operating system designed to help businesses understand consumers. The company's platform
Business/Productivity Software
Nairobi, Kenya
16 As of 2023

Pleasanton, CA
 

San Diego, CA
 
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Ajua Competitors (9)

One of Ajua’s 9 competitors is Medallia, a Private Equity-Backed company based in Pleasanton, CA.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Medallia Private Equity-Backed Pleasanton, CA
GoFormz Venture Capital-Backed San Diego, CA
Qualtrics Private Equity-Backed Provo, UT
SurveySparrow Venture Capital-Backed Palo Alto, CA
Surveypal Venture Capital-Backed Tampere, Finland
You’re viewing 5 of 9 competitors. Get the full list »

Ajua Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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Ajua Investors (24)

Investor Name Investor Type Holding Investor Since Participating Rounds
Concrete Rose Angel (individual)
Nicholas Brathwaite Angel (individual)
Pareto Holdings Venture Capital Minority
Chaos Ventures (New York) Venture Capital Minority
Golden Palm Investments Venture Capital Minority
You’re viewing 5 of 24 investors. Get the full list »

Ajua Acquisitions (1)

Ajua’s most recent deal was a Merger/Acquisition with WayaWaya. The deal was made on 28-Apr-2021.

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
WayaWaya 28-Apr-2021 Merger/Acquisition Financial Software
To view Ajua’s complete acquisitions history, request access »

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Ajua FAQs

  • When was Ajua founded?

    Ajua was founded in 2010.

  • Where is Ajua headquartered?

    Ajua is headquartered in Nairobi, Kenya.

  • What is the size of Ajua?

    Ajua has 16 total employees.

  • What industry is Ajua in?

    Ajua’s primary industry is Business/Productivity Software.

  • Is Ajua a private or public company?

    Ajua is a Private company.

  • What is Ajua’s current revenue?

    The current revenue for Ajua is .

  • How much funding has Ajua raised over time?

    Ajua has raised $6.57M.

  • Who are Ajua’s investors?

    Concrete Rose, Nicholas Brathwaite, Pareto Holdings, Chaos Ventures (New York), and Golden Palm Investments are 5 of 24 investors who have invested in Ajua.

  • Who are Ajua’s competitors?

    Medallia, GoFormz, Qualtrics, SurveySparrow, and Surveypal are some of the 9 competitors of Ajua.

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