SAS & Company Overview

  • Founded
  • 2010
  • Status
  • Acquired/​Merged
  • Employees
  • 15
  • Latest Deal Type
  • M&A
  • Financing Rounds
  • 1

SAS & Company General Information


Producer and distributor of fragrance, skincare and cosmetics. The company distributes and markets perfumes and beauty products under the brand names Alford and Hoff, Cheryl, One Direction, Carven, Rihanna, Jay Z, Dennis Basso, La Perla, Valeur Absolue and Ferrari.

Contact Information

Ownership Status
(Operating Subsidiary)
Financing Status
Corporate Backed or Acquired
Primary Industry
Personal Products
Parent Company
Primary Office
  • 1st Floor, Albion House
  • Chertsey Road
  • Woking GU21 6BD
  • England, United Kingdom
+44 01483 000000
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SAS & Company Valuation & Funding

Deal Type Date Amount Valuation/
Post-Val Status Debt

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SAS & Company Executive Team (3)

Name Title Board Seat Contact Info
Shelley Smyth Chief Executive Officer and Co-Founder
Rich Berry Chief Financial Officer
Joanne Mcgarry Financial Director
To view SAS & Company’s complete executive team members history, request access »

SAS & Company Signals

Growth Rate

0.80% Weekly
Weekly Growth 0.80%, 93rd %ile
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Twitter Followers


Similarweb Unique Visitors


Majestic Referring Domains


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