Fogdog Sports Overview

  • Founded
  • 1994
  • Status
  • Acquired/​Merged
  • Employees
  • 137
  • Latest Deal Type
  • M&A
  • Latest Deal Amount
  • $38.3M
Latest Deal Amount

Fogdog Sports General Information


Online retailer of sporting goods. The company primarily focuses on retailing sporting goods. It offers products for soccer, baseball, golf, and outdoor sports.

Contact Information

Formerly Known As
Cedro Group,
Ownership Status
Financing Status
Formerly VC-backed
Primary Industry
Internet Retail
Other Industries
Primary Office
  • 500 Broadway
  • Redwood City, CA 94063
  • United States
+1 (650) 000-0000
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Fogdog Sports Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
7. Merger/Acquisition 28-Dec-2000 $38.3M 00000 000.00 Completed Generating Revenue
6. IPO 08-Dec-1999 0000 00000 00000 Completed Generating Revenue
5. Early Stage VC 27-Sep-1999 00.000 000.00 000.00 Completed Generating Revenue
4. Later Stage VC (Series D) 01-Sep-1999 000.00 000.00 Completed Generating Revenue
3. Later Stage VC (Series C) 09-Mar-1999 0000 0000 Completed Generating Revenue
2. Early Stage VC (Series B) 23-Jun-1998 $20M $21M Completed Generating Revenue
1. Early Stage VC (Series A) 01-Sep-1996 $970K $970K Completed Product Development
To view Fogdog Sports’s complete valuation and funding history, request access »

Fogdog Sports Patents

Fogdog Sports Recent Patent Activity

Publication ID Patent Title Status First Filing Date Technology (CPC) Citations
US-5970472-A Performing electronic commerce on the internet providing links from product manufacturers to authorized dealers where the authorized dealer provides a custom order interface for the manufacturer's products Expired - Fee Related 13-May-1997 000000000 000

Fogdog Sports Executive Team (4)

Name Title Board Seat Contact Info
Michael Conn Executive Vice President, Finance & Chief Financial Officer
You’re viewing 1 of 4 executive team members. Get the full list »

Fogdog Sports Signals

Growth Rate

0.80% Weekly
Weekly Growth 0.80%, 93rd %ile
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Twitter Followers


Similarweb Unique Visitors


Majestic Referring Domains


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Fogdog Sports Former Investors (16)

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info
Aman Ventures Venture Capital Minority 000 0000 000000 0
Boston Millennia Partners Growth/Expansion Minority 000 0000 000000 0
Draper Fisher Jurvetson Management Venture Capital Minority 000 0000 000000 0
Hikari Tsushin Corporation Minority 000 0000 000000 0
Intel Capital Corporate Venture Capital Minority 000 0000 000000 0
You’re viewing 5 of 16 investors. Get the full list »

Fogdog Sports Investments (2)

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
000000 000000 08-Sep-1999 0000000000 Internet Retail 000 00000 23-Nov-1998 Buyout/LBO Internet Retail 000 00000
To view Fogdog Sports’s complete investments history, request access »