Operator of a sports sponsorship technology and analytics firm. The company's SaaS platform enables buyers and sellers of sports sponsorship to better source, sell, and analyze corporate partnerships. The companies Partnership Scoreboard leverages the company's' proprietary valuation models to evaluate multiple elements of a sponsorship across different channels in near real-time. The company's Media Analysis Platform (MAP) determines the value of media viewable signage, logos, objects, or people within 24-hours after an event. The company's Social Sentiment Analysis Platform (SAP) evaluates overall value in conversation in Twitter, Facebook, Instagram, and YouTube.