First Mortgage Direct Overview
- Year Founded
-
1997
- Status
-
Acquired/Merged
- Employees
-
260
- Latest Deal Type
-
2ndary - Private
- Financing Rounds
-
2
- Investments
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3
First Mortgage Direct General Information
Description
Provider of mortgage brokerage services intended to provide mortgage advice. The company provides mortgage, remortgage, contractor mortgage, buy-to-let and other related services to serve customers in the United Kingdom.
Contact Information
Website
www.firstmortgage.co.uk(Operating Subsidiary)
Corporate Office
- 30 Walker Street
- Edinburgh EH3 7HR
- Scotland, United Kingdom
Corporate Office
- 30 Walker Street
- Edinburgh EH3 7HR
- Scotland, United Kingdom
First Mortgage Direct Valuation & Funding
| Deal Type | Date | Amount | Valuation/ EBITDA |
Post-Val | Status | Debt |
|---|
First Mortgage Direct Comparisons
Industry
Financing
Details
First Mortgage Direct Competitors (21)
One of First Mortgage Direct’s 21 competitors is Leading Mortgage Solutions, a Corporation company based in San Diego, CA.
| Company Name | Financing Status | Location | Employees | Total Raised | Last Financing Date/Type | Last Financing Amount |
|---|---|---|---|---|---|---|
| Leading Mortgage Solutions | Corporation | San Diego, CA | ||||
| Homepro'S | Corporation | Wildomar, CA | ||||
| Mortage Masters | Corporation | Fort Lauderdale, FL | ||||
| ChangeMyRate.com | Corporation | Long Beach, CA | ||||
| Nopointsnoclosingcosts | Corporation | Newport Beach, CA |
First Mortgage Direct Signals
Growth Rate
Growth
Size Multiple
Key Data Points
Similarweb Unique Visitors
Majestic Referring Domains
First Mortgage Direct Acquisitions (3)
First Mortgage Direct’s most recent deal was a Merger/Acquisition with Home Loan Services (Glasgow) for . The deal was made on 26-Mar-2026.
| Company Name | Deal Date | Deal Type | Deal Size | Industry | Lead Partner |
|---|---|---|---|---|---|
| Home Loan Services (Glasgow) | 26-Mar-2026 | Merger/Acquisition | Brokerage | ||
| Kinleigh Folkard & Hayward (Financial Services Mortgage Division) | 04-Dec-2025 | Merger/Acquisition | Other Financial Services | ||
| Lucra Mortgages | 21-Mar-2025 | Merger/Acquisition | Other Financial Services |
First Mortgage Direct Affiliates
Subsidiaries (3)
| Name | Industry | Location | Year Founded |
|---|---|---|---|
| Lucra Mortgages | London, United Kingdom | 2021 | |
| M & R Fm | Gateshead, United Kingdom | 2012 | |
| Fresh Start Finance | Edinburgh, United Kingdom | 1999 |
First Mortgage Direct FAQs
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When was First Mortgage Direct founded?
First Mortgage Direct was founded in 1997.
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Where is First Mortgage Direct headquartered?
First Mortgage Direct is headquartered in Edinburgh, United Kingdom.
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What is the size of First Mortgage Direct?
First Mortgage Direct has 260 total employees.
-
What industry is First Mortgage Direct in?
First Mortgage Direct’s primary industry is Other Financial Services.
-
Is First Mortgage Direct a private or public company?
First Mortgage Direct is a Private company.
-
What is the current valuation of First Mortgage Direct?
The current valuation of First Mortgage Direct is .
-
What is First Mortgage Direct’s current revenue?
The current revenue for First Mortgage Direct is .
-
Who are First Mortgage Direct’s competitors?
Leading Mortgage Solutions, Homepro'S, Mortage Masters, ChangeMyRate.com, and Nopointsnoclosingcosts are some of the 21 competitors of First Mortgage Direct.
-
When was First Mortgage Direct acquired?
First Mortgage Direct was acquired on 29-May-2024.
-
Who acquired First Mortgage Direct?
First Mortgage Direct was acquired by Mortgage Advice Bureau (Holdings).
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