Distributor of caps, t-shirts, and apparel to the collegiate and military markets. The company typically prepares the product's artwork design, sources the materials from suppliers, and applies the embroidery (e.g., the university's logo) and the company's branded label. The collegiate market represents approximately sixty percent of the company's revenue, while the military market comprises thirty percent. Management estimates its products are present in ninety percent of college bookstores in the United States. Merge Left also targets the golfing and resort markets.