Sqware Peg Overview

  • Founded
  • 2004
  • Status
  • Acquired/​Merged
  • Employees
  • 40
  • Latest Deal Type
  • M&A

Sqware Peg General Information


Provider of a customer relationship platform intended to transform businesses through practical innovation using Salesforce technology. The company's customer relationship platform focuses on the Salesforce platform and deliver services across the entire suite of offerings and provides strategy across people, process and technology and customer engagement with a Salesforce sales, service, or communities cloud implementation that unlock data and build deeper customer relationships with data quality tools, integration technology and Salesforce Wave Analytics, enabling businesses to increase marketing ROI and optimize their investment towards their ever-evolving priorities.

Contact Information

Ownership Status
Financing Status
Formerly VC-backed
Primary Industry
Media and Information Services (B2B)
Other Industries
Business/Productivity Software
Primary Office
  • Level 7
  • 151 Castlereagh Street
  • Sydney, New South Wales 2000
  • Australia
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Sqware Peg Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
2. Merger/Acquisition 31-Jan-2019 Completed Generating Revenue
1. Later Stage VC 27-Jul-2017 Completed Generating Revenue
To view Sqware Peg’s complete valuation and funding history, request access »

Sqware Peg Signals

Growth Rate

0.80% Weekly
Weekly Growth 0.80%, 93rd %ile
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Twitter Followers


Similarweb Unique Visitors


Majestic Referring Domains


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Sqware Peg Former Investors (1)

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info
Salesforce Ventures Venture Capital Minority 000 0000 000000 0
To view Sqware Peg’s complete investors history, request access »