Salted Overview

  • Year Founded
  • 2014

Year Founded

  • Status
  • Private

  • Employees
  • 181

Employees

  • Latest Deal Type
  • Series B

  • Latest Deal Amount
  • $14M

  • Investors
  • 27

Salted General Information

Description

Operator of an online cooking tutorial platform intended for scaling better-for-you restaurant brands, without the overhead of actual restaurants. The company's platform offers subscription-based virtual cooking classes where subscribed users can access cooking video tutorials over the internet, enabling aspiring chefs or individuals to learn cooking in a fun and hassle-free manner.

Contact Information

Website
www.hellosalted.com
Formerly Known As
Video Recipe Network
Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Corporate Office
  • 1223 Wilshire Boulevard
  • Suite 1443
  • Santa Monica, CA 90403
  • United States
+1 (323)
Primary Industry
Educational and Training Services (B2C)
Other Industries
Application Software
Vertical(s)
FoodTech, EdTech
Corporate Office
  • 1223 Wilshire Boulevard
  • Suite 1443
  • Santa Monica, CA 90403
  • United States
+1 (323)

Salted Timeline

2022202320242025
Financing RoundCaptured Employee CountEstimated Employee Growth

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Salted Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
5. Later Stage VC (Series B) 13-Jul-2023 $14M Completed Generating Revenue
4. Later Stage VC (Series A2) 01-Oct-2021 Completed Generating Revenue
3. Later Stage VC (Series A) 13-Oct-2020 Completed Generating Revenue
2. Seed Round 29-Nov-2018 $5.26M $5.76M Completed Generating Revenue
1. Angel (individual) 14-Jun-2016 $500K $500K Completed Generating Revenue
To view Salted’s complete valuation and funding history, request access »

Salted Cap Table

Stock # of Shares
Authorized		 Par Value Dividend Rate (%) Original
Issue Price		 Liquidation Liquidation
Pref. Multiple		 Conversion Price % Owned
Series B-2
Series B-1
Series B
Series A-2
Series A 2,088,394 $0.000100 6% $1.87 $1.87 1x $1.87 7.7%
Seed 7,710,887 $0.000100 $1 $1 1x $1 28.43%
To view Salted’s complete cap table history, request access »

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Opportunity Score

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Salted Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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Salted Investors (27)

Investor Name Investor Type Holding Investor Since Participating Rounds
Red Hook Capital PE/Buyout Minority
Angel (individual) Minority
B. Riley Financial PE/Buyout Minority
B. Riley Venture Capital Corporate Venture Capital Minority
Creadev PE/Buyout Minority
You’re viewing 5 of 27 investors. Get the full list »

Salted Acquisitions (1)

Salted’s most recent deal was a Merger/Acquisition with Xenia. The deal was made on 06-Nov-2023.

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
Xenia 06-Nov-2023 Merger/Acquisition Restaurants and Bars
To view Salted’s complete acquisitions history, request access »

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Salted Affiliates

Subsidiaries (1)

Name Industry Location Year Founded
Xenia Culver City, CA 2019

Salted FAQs

  • When was Salted founded?

    Salted was founded in 2014.

  • Where is Salted headquartered?

    Salted is headquartered in Santa Monica, CA.

  • What is the size of Salted?

    Salted has 181 total employees.

  • What industry is Salted in?

    Salted’s primary industry is Educational and Training Services (B2C).

  • Is Salted a private or public company?

    Salted is a Private company.

  • What is the current valuation of Salted?

    The current valuation of Salted is .

  • What is Salted’s current revenue?

    The current revenue for Salted is .

  • How much funding has Salted raised over time?

    Salted has raised $39.3M.

  • Who are Salted’s investors?

    Red Hook Capital, , B. Riley Financial, B. Riley Venture Capital, and Creadev are 5 of 27 investors who have invested in Salted.

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