Playa Products Overview

  • Year Founded
  • 2017

Year Founded

  • Status
  • Acquired/​Merged

  • Latest Deal Type
  • Buyout/​LBO

  • Financing Rounds
  • 3

Playa Products General Information

Description

Operator of an online platform intended to sell cosmetic products. The company's platform provides organic-based hair and beauty products made from high-potency botanicals and free of genetically modified organisms, parabens, sulfates, gluten, synthetic fragrances and artificial dyes, thereby enabling consumers to get chemical-free cosmetic products at an affordable price.

Contact Information

Website
www.playabeauty.com
Ownership Status
Acquired/Merged
Financing Status
Private Equity-Backed
Corporate Office
  • 1638 Abbot Kinney Boulevard- Ph
  • Venice
  • Los Angeles, CA 90265
  • United States
Primary Industry
Personal Products
Other Industries
Internet Retail
Acquirer
Morphe
Vertical(s)
Beauty, E-Commerce, TMT
Corporate Office
  • 1638 Abbot Kinney Boulevard- Ph
  • Venice
  • Los Angeles, CA 90265
  • United States

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Playa Products Valuation & Funding

Deal Type Date Amount Valuation/
EBITDA		 Post-Val Status Debt

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Playa Products Former Investors

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info

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Playa Products FAQs

  • When was Playa Products founded?

    Playa Products was founded in 2017.

  • Who is the founder of Playa Products?

    Shelby Wild is the founder of Playa Products.

  • Where is Playa Products headquartered?

    Playa Products is headquartered in Los Angeles, CA.

  • What industry is Playa Products in?

    Playa Products’s primary industry is Personal Products.

  • Is Playa Products a private or public company?

    Playa Products is a Private company.

  • What is Playa Products’s current revenue?

    The current revenue for Playa Products is .

  • How much funding has Playa Products raised over time?

    Playa Products has raised $2.5M.

  • Who are Playa Products’s investors?

    Revolution Ventures has invested in Playa Products.

  • When was Playa Products acquired?

    Playa Products was acquired on 21-Aug-2020.

  • Who acquired Playa Products?

    Playa Products was acquired by Morphe.

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