In Good Taste Overview

  • Year Founded
  • 2017

Year Founded

  • Status
  • Private

  • Employees
  • 37

Employees

  • Latest Deal Type
  • 2ndary - Private

  • Investors
  • 5

In Good Taste General Information

Description

Producer of beverage products intended to offer wine experiences from wineries around the world, through single-serving bottles. The company produces wines from different regions in every box and helps to expand wine knowledge, enabling customers to reduce waste, save money, and consume wine easily.

Contact Information

Formerly Known As
Taste It Wines
Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Corporate Office
  • Graton, CA
  • United States
Primary Industry
Beverages
Other Industries
Specialty Retail
Vertical(s)
Corporate Office
  • Graton, CA
  • United States

Want detailed data on 11M+ companies?

What you see here scratches the surface

Request a free trial

Want to dig into this profile?

We’ll help you find what you need

Learn more

In Good Taste Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
3. Secondary Transaction - Private Completed Generating Revenue
2. Later Stage VC 01-Oct-2022 Completed Generating Revenue
1. Early Stage VC 01-Jan-2020 Completed Generating Revenue
To view In Good Taste’s complete valuation and funding history, request access »

VC Exit Predictor

See how our proprietary methodology utilizes historical data sets to synthesize the likelihood of an acquisition, IPO, or no exit event. Get a detailed look at the calculations behind our predictions.

Opportunity Score

Calculated using Exit Type probabilities, the company’s stage, and PitchBook’s historical returns data.

Exit Type

Evaluates the likelihood of a successful exit for investors, and the most likely exit type.

In Good Taste Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Producer of beverage products intended to offer wine experiences from wineries around the world, through single-serving
Beverages
Graton, CA
37 As of 2025

San Francisco, CA
 
Add Comparison

PitchBook’s comparison feature gives you a side-by-side look at key metrics for similar companies. Personalize which data points you want to see and create visualizations instantly.

Request a free trial

In Good Taste Competitors (1)

One of In Good Taste’s competitors is Vinebox, a Formerly VC-backed company based in San Francisco, CA.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Vinebox Formerly VC-backed San Francisco, CA
You’re viewing 1 of 1 competitors. Get the full list »

In Good Taste Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

PitchBook’s non-financial metrics help you gauge a company’s traction and growth using web presence and social reach.

Request a free trial

In Good Taste Investors (5)

Investor Name Investor Type Holding Investor Since Participating Rounds
Chaucer Global Venture Capital Minority
Goat Rodeo Capital Venture Capital Minority
Murano Group PE/Buyout Minority
Bridge Investments Venture Capital Minority
Springdale Ventures Venture Capital Minority
To view In Good Taste’s complete investors history, request access »

In Good Taste FAQs

  • When was In Good Taste founded?

    In Good Taste was founded in 2017.

  • Where is In Good Taste headquartered?

    In Good Taste is headquartered in Graton, CA.

  • What is the size of In Good Taste?

    In Good Taste has 37 total employees.

  • What industry is In Good Taste in?

    In Good Taste’s primary industry is Beverages.

  • Is In Good Taste a private or public company?

    In Good Taste is a Private company.

  • What is In Good Taste’s current revenue?

    The current revenue for In Good Taste is .

  • Who are In Good Taste’s investors?

    Chaucer Global, Goat Rodeo Capital, Murano Group, Bridge Investments, and Springdale Ventures have invested in In Good Taste.

  • Who are In Good Taste’s competitors?

    Vinebox is a competitor of In Good Taste.

Data Transparency

  • Meet our data hygiene team

    Discover how our experts ensure you’re getting the most accurate financial data in the industry.

    Read more
  • How PitchBook sources data

    Our data operations team has logged over 3.5 million hours researching, organizing, and integrating the information you need most.

    Discover our process