Kit Overview

  • Year Founded
  • 2013

Year Founded

  • Status
  • Private

  • Employees
  • 114

Employees

  • Latest Deal Type
  • Later Stage VC

  • Investors
  • 4

Kit General Information

Description

Developer of an email marketing platform designed to streamline audience growth and monetization through intuitive tools and automation. The company's platform empowers creators with beautiful landing pages, subscriber segmentation, and automated email sequences, enabling creators to nurture leads, sell digital products, and build lasting relationships with their audience.

Contact Information

Website
www.kit.com
Formerly Known As
ConvertKit
Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Corporate Office
  • 750 West Bannock Street
  • Suite 761
  • Boise, ID 83701-0761
  • United States
+1 (208)
Primary Industry
Business/Productivity Software
Other Industries
Media and Information Services (B2B)
Vertical(s)
SaaS, Marketing Tech, TMT
Corporate Office
  • 750 West Bannock Street
  • Suite 761
  • Boise, ID 83701-0761
  • United States
+1 (208)

Want detailed data on 3M+ companies?

What you see here scratches the surface

Request a free trial

Want to dig into this profile?

We’ll help you find what you need

Learn more

Kit Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
4. Later Stage VC 01-Mar-2024 Completed Generating Revenue
3. Later Stage VC 01-Jan-2022 Completed Generating Revenue
2. Debt - PPP 15-Apr-2020 $610K $1.8M Completed Generating Revenue
1. Angel (individual) 07-Jul-2016 $1.8M $1.8M Completed Generating Revenue
To view Kit’s complete valuation and funding history, request access »

VC Exit Predictor

See how our proprietary methodology utilizes historical data sets to synthesize the likelihood of an acquisition, IPO, or no exit event. Get a detailed look at the calculations behind our predictions.

Opportunity Score

Calculated using Exit Type probabilities, the company’s stage, and PitchBook’s historical returns data.

Exit Type

Evaluates the likelihood of a successful exit for investors, and the most likely exit type.

Request a free trial

Kit Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Developer of an email marketing platform designed to streamline audience growth and monetization through intuitive tools
Business/Productivity Software
Boise, ID
114 As of 2025

San Diego, CA
 

Helsinki, Finland
 
Add Comparison

PitchBook’s comparison feature gives you a side-by-side look at key metrics for similar companies. Personalize which data points you want to see and create visualizations instantly.

Request a free trial

Kit Competitors (96)

One of Kit’s 96 competitors is Cordial, a Private Equity-Backed company based in San Diego, CA.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Cordial Private Equity-Backed San Diego, CA
Smartly.io Private Equity-Backed Helsinki, Finland
Omnisend Venture Capital-Backed Vilnius, Lithuania
Adobe Marketo Engage Formerly PE-Backed San Mateo, CA
Ometria Private Equity-Backed London, United Kingdom
You’re viewing 5 of 96 competitors. Get the full list »

Kit Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

PitchBook’s non-financial metrics help you gauge a company’s traction and growth using web presence and social reach.

Request a free trial

Kit Investors (4)

Investor Name Investor Type Holding Investor Since Participating Rounds
Syrus Partners PE/Buyout Minority
Angel (individual) Minority
Need/Want Corporation Minority
Roach Capital Venture Capital Minority
To view Kit’s complete investors history, request access »

Kit Acquisitions (3)

Kit’s most recent deal was a Merger/Acquisition with Kit (Social/Platform Software). The deal was made on 06-Jun-2024.

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
Kit (Social/Platform Software) 06-Jun-2024 Merger/Acquisition Social/Platform Software
SparkLoop 09-Jun-2023 Merger/Acquisition Business/Productivity Software
FanBridge 12-Apr-2021 Merger/Acquisition Media and Information Services (B2B)
To view Kit’s complete acquisitions history, request access »

Ready to get started?

Request a free trial

Kit Affiliates

Subsidiaries (2)

Name Industry Location Year Founded
SparkLoop Broadstairs, United Kingdom 2019
Kit (Social/Platform Software) Seattle, WA 2015

Kit FAQs

  • When was Kit founded?

    Kit was founded in 2013.

  • Where is Kit headquartered?

    Kit is headquartered in Boise, ID.

  • What is the size of Kit?

    Kit has 114 total employees.

  • What industry is Kit in?

    Kit’s primary industry is Business/Productivity Software.

  • Is Kit a private or public company?

    Kit is a Private company.

  • What is Kit’s current revenue?

    The current revenue for Kit is .

  • How much funding has Kit raised over time?

    Kit has raised $1.8M.

  • Who are Kit’s investors?

    Syrus Partners, , Need/Want, and Roach Capital have invested in Kit.

  • Who are Kit’s competitors?

    Cordial, Smartly.io, Omnisend, Adobe Marketo Engage, and Ometria are some of the 96 competitors of Kit.

Data Transparency

  • Meet our data hygiene team

    Discover how our experts ensure you’re getting the most accurate financial data in the industry.

    Read blog »

  • How PitchBook sources data

    Our data operations team has logged over 3.5 million hours researching, organizing, and integrating the information you need most.

    Discover our process »