The Fit Overview
- Year Founded
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2016
- Status
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Private
- Employees
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2
- Latest Deal Type
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2ndary - Private
- Investors
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6
The Fit General Information
Description
Developer of mobile body scanning software designed to help shoppers find their correct size. The company's technology utilizes artificial intelligence and computer vision to transform smartphones into 3d body scanners, enabling clothing retailers to provide personalized sizing recommendations and virtual try-on capabilities.
Contact Information
Website
thefit.seCorporate Office
- Energivägen 11
- 952 31 Kalix
- Sweden
Corporate Office
- Energivägen 11
- 952 31 Kalix
- Sweden
The Fit Valuation & Funding
| Deal Type | Date | Amount | Raised to Date | Post-Val | Status | Stage |
|---|---|---|---|---|---|---|
| 6. Secondary Transaction - Private | 01-Feb-2026 | Completed | Generating Revenue | |||
| 5. Later Stage VC | 31-Dec-2021 | Completed | Generating Revenue | |||
| 4. Early Stage VC | 06-Apr-2020 | Completed | Generating Revenue | |||
| 3. Accelerator/Incubator | 01-Jan-2019 | Completed | Generating Revenue | |||
| 2. Accelerator/Incubator | 18-Jun-2018 | $34.3K | $34.3K | Completed | Generating Revenue | |
| 1. Grant | 22-May-2018 | $5.74K | Completed | Generating Revenue |
The Fit Cap Table
| Stock | # of Shares Authorized |
Par Value | Dividend Rate (%) | Original Issue Price |
Liquidation | Liquidation Pref. Multiple |
Conversion Price | % Owned |
|---|---|---|---|---|---|---|---|---|
| Preference | ||||||||
| Preference | ||||||||
| Ordinary | 7,700 | $44.78 | $44.78 | 1x | $44.78 | 11.49% |
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Opportunity Score
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Exit Type
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The Fit Related Research & Analysis
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Verticals
The Fit Signals
Growth Rate
Growth
Size Multiple
Key Data Points
Similarweb Unique Visitors
Majestic Referring Domains
The Fit Investors (6)
| Investor Name | Investor Type | Holding | Investor Since | Participating Rounds |
|---|---|---|---|---|
| Propel Capital (Sweden) | Angel Group | Minority | ||
| Angel (individual) | Minority | |||
| Carlson Invest | Venture Capital | Minority | ||
| Sales Invest | Venture Capital | Minority | ||
| Saminvest | Fund of Funds | Minority |
The Fit FAQs
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When was The Fit founded?
The Fit was founded in 2016.
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Where is The Fit headquartered?
The Fit is headquartered in Kalix, Sweden.
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What is the size of The Fit?
The Fit has 2 total employees.
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What industry is The Fit in?
The Fit’s primary industry is Media and Information Services (B2B).
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Is The Fit a private or public company?
The Fit is a Private company.
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What is The Fit’s current revenue?
The current revenue for The Fit is .
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How much funding has The Fit raised over time?
The Fit has raised $1.05M.
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Who are The Fit’s investors?
Propel Capital (Sweden), , Carlson Invest, Sales Invest, and Saminvest are 5 of 6 investors who have invested in The Fit.
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