Cartograph Overview

  • Year Founded
  • 2017

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 91

Employees

  • Latest Deal Type
  • Buyout/​LBO

  • Financing Rounds
  • 3

Cartograph General Information

Description

Provider of e-commerce consulting services intended to help food brands sell their products on online retail platforms. The company helps clients understand different channels of e-commerce platforms, developing pricing strategies and full product profitability, pricing strategy, list optimization, search engine optimization, advertising and fulfillment, and logistics strategy, enabling brands to grow natural and organic consumer packaged goods.

Contact Information

Formerly Known As
Willbanks Consulting Group
Ownership Status
Acquired/Merged
Financing Status
Private Equity-Backed
Corporate Office
  • 1902 Haskell Street
  • Austin, TX 78702
  • United States
Primary Industry
Media and Information Services (B2B)
Other Industries
Business/Productivity Software
Automation/Workflow Software
Other Commercial Services
Acquirer
Vertical(s)
Corporate Office
  • 1902 Haskell Street
  • Austin, TX 78702
  • United States

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Cartograph Valuation & Funding

Deal Type Date Amount Valuation/
EBITDA
Post-Val Status Debt

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Cartograph Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Provider of e-commerce consulting services intended to help food brands sell their products on online retail platforms.
Media and Information Services (B2B)
Austin, TX
91 As of 2026

Baltimore, MD
 

Spokane Valley, WA
 
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Cartograph Competitors (2)

One of Cartograph’s 2 competitors is Flywheel Digital, a Corporate Backed or Acquired company based in Baltimore, MD.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Flywheel Digital Corporate Backed or Acquired Baltimore, MD
Kaspien Holdings Corporation Spokane Valley, WA
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Cartograph Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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Cartograph Former Investors

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info

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Cartograph FAQs

  • When was Cartograph founded?

    Cartograph was founded in 2017.

  • Where is Cartograph headquartered?

    Cartograph is headquartered in Austin, TX.

  • What is the size of Cartograph?

    Cartograph has 91 total employees.

  • What industry is Cartograph in?

    Cartograph’s primary industry is Media and Information Services (B2B).

  • Is Cartograph a private or public company?

    Cartograph is a Private company.

  • What is Cartograph’s current revenue?

    The current revenue for Cartograph is .

  • How much funding has Cartograph raised over time?

    Cartograph has raised $1.48M.

  • Who are Cartograph’s investors?

    BFG Partners and Conti Ventures have invested in Cartograph.

  • Who are Cartograph’s competitors?

    Flywheel Digital and Kaspien Holdings are competitors of Cartograph.

  • When was Cartograph acquired?

    Cartograph was acquired on 01-Apr-2026.

  • Who acquired Cartograph?

    Cartograph was acquired by Harvest Group.

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