Particular Audience Overview

  • Year Founded
  • 2017

Year Founded

  • Status
  • Private

  • Employees
  • 19

Employees

  • Latest Deal Type
  • Later Stage VC

  • Investors
  • 12

Particular Audience General Information

Description

Developer of a retail media platform designed to enhance personalized product discovery across e-commerce environments. The company's platform offers AI-driven hyper-personalization for organic and sponsored search, display and video content, enabling large-scale retailers to increase customer engagement, improve product visibility and drive conversions through advanced machine learning technologies.

Contact Information

Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Corporate Office
  • 85 William Street
  • Level 1
  • Darlinghurst, New South Wales 2010
  • Australia
+61 (02)
Primary Industry
Business/Productivity Software
Other Industries
Media and Information Services (B2B)
Corporate Office
  • 85 William Street
  • Level 1
  • Darlinghurst, New South Wales 2010
  • Australia
+61 (02)

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Particular Audience Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
8. Later Stage VC 01-Feb-2024 Completed Generating Revenue
7. Accelerator/Incubator 01-Jan-2024 Completed Generating Revenue
6. Early Stage VC (Series A) 29-Nov-2021 Completed Generating Revenue
5. Seed Round 30-Nov-2020 Completed Generating Revenue
4. Seed Round 01-Nov-2020 Completed Generating Revenue
3. Accelerator/Incubator Completed Generating Revenue
2. Seed Round 23-Jul-2019 $1.8M $2.3M Completed Generating Revenue
1. Capitalization 18-May-2018 $500K $500K Completed Generating Revenue
To view Particular Audience’s complete valuation and funding history, request access »

Particular Audience Cap Table

Stock # of Shares
Authorized
Par Value Dividend Rate (%) Original
Issue Price
Liquidation Liquidation
Pref. Multiple
Conversion Price % Owned
Series A
Seed Two
Seed 4,711,000 $0.23 $0.23 1x $0.23 19.51%
To view Particular Audience’s complete cap table history, request access »

VC Exit Predictor

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Opportunity Score

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Exit Type

Evaluates the likelihood of a successful exit for investors, and the most likely exit type.

Particular Audience Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Developer of a retail media platform designed to enhance personalized product discovery across e-commerce environments.
Business/Productivity Software
Darlinghurst, Australia
19 As of 2025

Helsinki, Finland
 

Palo Alto, CA
 
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Particular Audience Competitors (12)

One of Particular Audience’s 12 competitors is Nosto, a Venture Capital-Backed company based in Helsinki, Finland.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Nosto Venture Capital-Backed Helsinki, Finland
Algolia Private Equity-Backed Palo Alto, CA
Moloco Venture Capital-Backed Redwood City, CA
Constructor Venture Capital-Backed San Francisco, CA
Dynamic Yield Formerly VC-backed New York, NY
You’re viewing 5 of 12 competitors. Get the full list »

Particular Audience Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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Particular Audience Investors (12)

Investor Name Investor Type Holding Investor Since Participating Rounds
Empress Capital (Canberra) Venture Capital Minority
OneVentures Venture Capital Minority
Grow London Accelerator/Incubator
Equity Venture Partners Venture Capital Minority
Five V Capital PE/Buyout Minority
You’re viewing 5 of 12 investors. Get the full list »

Particular Audience FAQs

  • When was Particular Audience founded?

    Particular Audience was founded in 2017.

  • Where is Particular Audience headquartered?

    Particular Audience is headquartered in Darlinghurst, Australia.

  • What is the size of Particular Audience?

    Particular Audience has 19 total employees.

  • What industry is Particular Audience in?

    Particular Audience’s primary industry is Business/Productivity Software.

  • Is Particular Audience a private or public company?

    Particular Audience is a Private company.

  • What is Particular Audience’s current revenue?

    The current revenue for Particular Audience is .

  • How much funding has Particular Audience raised over time?

    Particular Audience has raised $10.6M.

  • Who are Particular Audience’s investors?

    Empress Capital (Canberra), OneVentures, Grow London, Equity Venture Partners, and Five V Capital are 5 of 12 investors who have invested in Particular Audience.

  • Who are Particular Audience’s competitors?

    Nosto, Algolia, Moloco, Constructor, and Dynamic Yield are some of the 12 competitors of Particular Audience.

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