Vitacost Overview

  • Year Founded
  • 1994

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 800

Employees

  • Latest Deal Type
  • M&A

  • Financing Rounds
  • 6

Vitacost General Information

Description

Retailer of health and wellness related products based in Boca Raton, Florida. The company offers dietary supplements, health food, body care, pet food and other related products, enabling the customers to buy products according to their needs.

Contact Information

Website
www.vitacost.com
Formerly Known As
Nature's Wealth
Ownership Status
Acquired/Merged
(Operating Subsidiary)
Financing Status
Corporate Backed or Acquired
Corporate Office
  • 4700 Exchange Court
  • Suite 200
  • Boca Raton, FL 33431
  • United States
+1 (800)
Primary Industry
Specialty Retail
Other Industries
Other Consumer Non-Durables
Personal Products
Parent Company
iHerb Holdings
Vertical(s)
LOHAS & Wellness
Corporate Office
  • 4700 Exchange Court
  • Suite 200
  • Boca Raton, FL 33431
  • United States
+1 (800)

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Vitacost Valuation & Funding

Deal Type Date Amount Valuation/
EBITDA		 Post-Val Status Debt

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Vitacost Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Retailer of health and wellness related products based in Boca Raton, Florida. The company offers dietary supplements, h
Specialty Retail
Boca Raton, FL
800 As of 2014

Livermore, CA
 

Secaucus, NJ
 
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Vitacost Competitors (33)

One of Vitacost’s 33 competitors is Sandhu Products, a Private Debt Financed company based in Livermore, CA.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Sandhu Products Private Debt Financed Livermore, CA
The Vitamin Shoppe Private Equity-Backed Secaucus, NJ
Pt. Orindo Alam Ayu Corporation Jakarta, Indonesia
Amway Corporation Ada, MI
The Avon Company Private Equity-Backed New York, NY
You’re viewing 5 of 33 competitors. Get the full list »

Vitacost Patents

  • 17

    Total Documents Applications and Grants

  • Total Patents Families

  • 3

    Granted

  • Pending

  • Expiring in next 12 mo

Vitacost Recent Patent Activity

Publication ID Patent Title Status First Filing Date Technology (CPC) Citations
US-20090004147-A1 Composition for a healthy gastrointestinal tract Inactive 28-Jun-2007
US-20060147550-A1 Immune system enhancement and stimulation formulation Inactive 30-Dec-2004
US-20040180084-A1 For lowering and maintaining homocysteine levels Inactive 12-Mar-2003
US-20040121024-A1 Comprises glucosamine sulfate, nettle leaf, quercetin, curcumin extract/curcuminoids, selenium, zinc, vitamin c (calcium ascorbate) and grape seed extract Active 19-Dec-2002
US-6887497-B2 Mixtures of calcium ascorbate, plant extacts, quercetin, glucosamine sulfate, zinc and selenomethionine, used for prophylaxis of bone disorders Inactive 19-Dec-2002 A61K45/06
To view Vitacost’s complete patent history, request access »

Vitacost Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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Vitacost Former Investors

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info

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Vitacost FAQs

  • When was Vitacost founded?

    Vitacost was founded in 1994.

  • Where is Vitacost headquartered?

    Vitacost is headquartered in Boca Raton, FL.

  • What is the size of Vitacost?

    Vitacost has 800 total employees.

  • What industry is Vitacost in?

    Vitacost’s primary industry is Specialty Retail.

  • Is Vitacost a private or public company?

    Vitacost is a Private company.

  • What is Vitacost’s current revenue?

    The current revenue for Vitacost is .

  • How much funding has Vitacost raised over time?

    Vitacost has raised $429M.

  • Who are Vitacost’s investors?

    Great Hill Partners and Kroger have invested in Vitacost.

  • Who are Vitacost’s competitors?

    Sandhu Products, The Vitamin Shoppe, Pt. Orindo Alam Ayu, Amway, and The Avon Company are some of the 33 competitors of Vitacost.

  • When was Vitacost acquired?

    Vitacost was acquired on 08-Jan-2026.

  • Who acquired Vitacost?

    Vitacost was acquired by iHerb Holdings.

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