Potential Overview

  • Year Founded
  • 2018

Year Founded

  • Status
  • Private

  • Employees
  • 20

Employees

  • Latest Deal Type
  • Seed

  • Latest Deal Amount
  • $4.45M

  • Investors
  • 11

Potential General Information

Description

Developer of an artificial intelligence-driven technology designed to improve the safety and performance of automobiles. The company's system is based on an AI-driven vehicle control system that acts as a connector between the driver and the vehicle, takes directions from the driver, and uses AI to proactively adjust the vehicle based on real-time data from the vehicle's dynamics and environment, enabling consumers with the latest electric control and sensing hardware to provide a level of driving capability, vehicle resilience, safety, comfort, and confidence.

Contact Information

Website
www.potentialmotors.com
Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Corporate Office
  • 3 Timothy Avenue North
  • Unit 12
  • Hanwell, New Brunswick E3C 0E8
  • Canada
Primary Industry
Electronic Equipment and Instruments
Other Industries
Business/Productivity Software
Automotive
Vertical(s)
CleanTech, LOHAS & Wellness, Mobility Tech, Artificial Intelligence & Machine Learning
Corporate Office
  • 3 Timothy Avenue North
  • Unit 12
  • Hanwell, New Brunswick E3C 0E8
  • Canada

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Potential Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
4. Seed Round 02-May-2024 $4.45M Completed Generating Revenue
3. Accelerator/Incubator 03-Mar-2021 Completed Generating Revenue
2. Seed Round 06-May-2020 $1.78M $1.79M Completed Generating Revenue
1. Accelerator/Incubator 02-May-2018 $7K $7K Completed Startup
To view Potential’s complete valuation and funding history, request access »

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Potential Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Developer of an artificial intelligence-driven technology designed to improve the safety and performance of automobiles.
Electronic Equipment and Instruments
Hanwell, Canada
20 As of 2025

Jerusalem, Israel
 
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Potential Competitors (1)

One of Potential’s competitors is Mobileye Global, a Formerly PE-Backed company based in Jerusalem, Israel.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Mobileye Global Formerly PE-Backed Jerusalem, Israel
You’re viewing 1 of 1 competitors. Get the full list »

Potential Patents

  • 3

    Total Documents Applications and Grants

  • Total Patents Families

  • Granted

  • 1

    Pending

  • Expiring in next 12 mo

Potential Recent Patent Activity

Publication ID Patent Title Status First Filing Date Technology (CPC) Citations
WO-2025043357-A1 Vehicle occupant safety detection system and methods of operating and training thereof Inactive 02-Sep-2023
CA-3116108-A1 Electric vehicle control system Pending 26-Apr-2020
US-20210331663-A1 Electric vehicle control system Inactive 26-Apr-2020 B60W10/08

Potential Signals

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Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

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Potential Investors (11)

Investor Name Investor Type Holding Investor Since Participating Rounds
East Valley Ventures Angel Group Minority
Farpointe Wealth Partners Corporation Minority
Plug and Play Accelerator/Incubator Minority
TIME Ventures Venture Capital Minority
Creative Destruction Lab Accelerator/Incubator
You’re viewing 5 of 11 investors. Get the full list »

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Potential FAQs

  • When was Potential founded?

    Potential was founded in 2018.

  • Where is Potential headquartered?

    Potential is headquartered in Hanwell, Canada.

  • What is the size of Potential?

    Potential has 20 total employees.

  • What industry is Potential in?

    Potential’s primary industry is Electronic Equipment and Instruments.

  • Is Potential a private or public company?

    Potential is a Private company.

  • What is Potential’s current revenue?

    The current revenue for Potential is .

  • How much funding has Potential raised over time?

    Potential has raised $6.23M.

  • Who are Potential’s investors?

    East Valley Ventures, Farpointe Wealth Partners, Plug and Play, TIME Ventures, and Creative Destruction Lab are 5 of 11 investors who have invested in Potential.

  • Who are Potential’s competitors?

    Mobileye Global is a competitor of Potential.

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