Adobe Marketo Engage Overview

  • Year Founded
  • 2006

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 1,000

Employees

  • Latest Deal Type
  • M&A

  • Financing Rounds
  • 14

  • Investments
  • 9

Adobe Marketo Engage General Information

Description

Developer of marketing engagement and automation platforms designed to drive efficient growth for clients in concert with sales. The company's platform allow users to create, manage and execute personalized engagement at scale across every touchpoint like email, web nd mobile using a host of specialized applications to automate advertisement campaigns and generate analytics, enabling organizations to drive coordinated sales and engagement at scale from a single platform.

Contact Information

Website
www.marketo.com
Ownership Status
Acquired/Merged
(Operating Subsidiary)
Financing Status
Formerly PE-Backed
Corporate Office
  • 901 Mariners Island Boulevard
  • Suite 200
  • San Mateo, CA 94404
  • United States
+1 (650)
Primary Industry
Business/Productivity Software
Other Industries
Media and Information Services (B2B)
Parent Company
Vertical(s)
Marketing Tech, TMT
Corporate Office
  • 901 Mariners Island Boulevard
  • Suite 200
  • San Mateo, CA 94404
  • United States
+1 (650)

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Adobe Marketo Engage Valuation & Funding

Deal Type Date Amount Valuation/
EBITDA
Post-Val Status Debt

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Adobe Marketo Engage Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Developer of marketing engagement and automation platforms designed to drive efficient growth for clients in concert wit
Business/Productivity Software
San Mateo, CA
1,000 As of 2020

New York, NY
 

Gdansk, Poland
 
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Adobe Marketo Engage Competitors (86)

One of Adobe Marketo Engage’s 86 competitors is Tailwind, a Venture Capital-Backed company based in New York, NY.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Tailwind Venture Capital-Backed New York, NY
GetResponse Corporation Gdansk, Poland
SailPlay Formerly VC-backed New York, NY
Ad Spray Venture Capital-Backed Arezzo, Italy
Skai (Business/Productivity Software) Formerly VC-backed Bonn, Germany
You’re viewing 5 of 86 competitors. Get the full list »

Adobe Marketo Engage Patents

Adobe Marketo Engage Recent Patent Activity

Publication ID Patent Title Status First Filing Date Technology (CPC) Citations
US-20140143012-A1 Method and system for predictive marketing campigns based on users online behavior and profile Inactive 21-Nov-2012
US-20140081740-A1 Metadata-based cross-channel marketing analytics Inactive 17-Sep-2012
US-20130253981-A1 Providing marketing analytics related to a sales opportunity over a timeline in a marketing management system Inactive 21-Mar-2012
US-20110302145-A1 Recommending link placement opportunities Inactive 08-Jun-2010
US-20110258016-A1 Systems and methods for generating lead intelligence Inactive 14-Apr-2010 G06Q30/0255
To view Adobe Marketo Engage’s complete patent history, request access »

Adobe Marketo Engage Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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Adobe Marketo Engage Former Investors

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info

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Adobe Marketo Engage Investments & Acquisitions (9)

Adobe Marketo Engage’s most recent deal was a Early Stage VC with CIPIO.ai. The deal was made on 01-May-2023.

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
CIPIO.ai 01-May-2023 Early Stage VC Business/Productivity Software
Appify 07-Nov-2018 Early Stage VC Business/Productivity Software
Bizible 30-Apr-2018 Buyout/LBO Business/Productivity Software
ToutApp 20-Apr-2017 Buyout/LBO Business/Productivity Software
Zubhium 22-Dec-2014 Merger/Acquisition Software Development Applications
You’re viewing 5 of 9 investments and acquisitions. Get the full list »

Adobe Marketo Engage Subsidiaries (1)

Company Name Industry Location Founded
Bizible Business/Productivity Software Seattle, WA
To view Adobe Marketo Engage’s complete subsidiaries history, request access »

Adobe Marketo Engage Exits (1)

Adobe Marketo Engage’s most recent exit was on 25-Mar-2014 from Marketo KK. The exit was categorized as with 3 buyers.

Company Name Exit Date Exit Type Exit Size Status Buyers
Marketo KK 25-Mar-2014 Completed
  • 3 buyers
To view Adobe Marketo Engage’s complete exits history, request access »

Adobe Marketo Engage FAQs

  • When was Adobe Marketo Engage founded?

    Adobe Marketo Engage was founded in 2006.

  • Where is Adobe Marketo Engage headquartered?

    Adobe Marketo Engage is headquartered in San Mateo, CA.

  • What is the size of Adobe Marketo Engage?

    Adobe Marketo Engage has 1,000 total employees.

  • What industry is Adobe Marketo Engage in?

    Adobe Marketo Engage’s primary industry is Business/Productivity Software.

  • Is Adobe Marketo Engage a private or public company?

    Adobe Marketo Engage is a Private company.

  • What is the current valuation of Adobe Marketo Engage?

    The current valuation of Adobe Marketo Engage is .

  • What is Adobe Marketo Engage’s current revenue?

    The current revenue for Adobe Marketo Engage is .

  • How much funding has Adobe Marketo Engage raised over time?

    Adobe Marketo Engage has raised $495M.

  • Who are Adobe Marketo Engage’s investors?

    Battery Ventures, Bullpen Capital, Douglas Pepper, Glynn Capital, and Hummer Winblad Venture Partners are 5 of 12 investors who have invested in Adobe Marketo Engage.

  • Who are Adobe Marketo Engage’s competitors?

    Tailwind, GetResponse, SailPlay, Ad Spray, and Skai (Business/Productivity Software) are some of the 86 competitors of Adobe Marketo Engage.

  • When was Adobe Marketo Engage acquired?

    Adobe Marketo Engage was acquired on 31-Oct-2018.

  • Who acquired Adobe Marketo Engage?

    Adobe Marketo Engage was acquired by Adobe.

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