Optimizely (Acquired) Overview

  • Year Founded
  • 2009

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 1,500


  • Latest Deal Type
  • Buyout/​LBO

  • Financing Rounds
  • 11

  • Investments
  • 3

Optimizely (Acquired) General Information


Developer of an experimentation platform designed to test, learn and deliver optimized digital experiences. The company's platform offers ease of use and speed of deployment to create and run bold experiments that help make data-driven decisions and accelerate growth, enabling businesses to deliver continuous experimentation and personalization across websites, mobile applications and connected devices.

Contact Information

Formerly Known As
Ownership Status
(Operating Subsidiary)
Financing Status
Private Equity-Backed
Primary Industry
Software Development Applications
Other Industries
Business/Productivity Software
Parent Company
Corporate Office
  • 631 Howard Street
  • Suite 100
  • San Francisco, CA 94105
  • United States
+1 (415) 000-0000

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Optimizely (Acquired) Valuation & Funding

Deal Type Date Amount Valuation/
Post-Val Status Debt

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Optimizely (Acquired) Comparisons

HQ Location
Total Raised
Post Valuation
Developer of an experimentation platform designed to test, learn and deliver optimized digital experiences. The company'
Software Development Applications
San Francisco, CA
1,500 As of 2023
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000000000000 00000


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Redwood City, CA
000 As of 0000
00000 0000-00-00
00000000000 00000


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Helsinki, Finland
00 As of 0000
000000000 000.00
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Optimizely (Acquired) Competitors (33)

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Split (Business/Productivity Software) Venture Capital-Backed Redwood City, CA 000 00000 00000000000 00000
Frosmo Venture Capital-Backed Helsinki, Finland 00 000.00 000000000 000.00
Lyssna Corporation Collingwood, Australia 00
Unbxd Formerly VC-backed San Mateo, CA 000 000 000000000 000
Easypromos Corporation Girona, Spain 00
You’re viewing 5 of 33 competitors. Get the full list »

Optimizely (Acquired) Signals

Growth Rate

0.80% Weekly
Weekly Growth 0.80%, 93rd %
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Twitter Followers


Similarweb Unique Visitors


Majestic Referring Domains


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Optimizely (Acquired) Former Investors

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info

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Optimizely (Acquired) Investments & Acquisitions (3)

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
ORO Labs 03-Nov-2022 00000 0000 0000 Business/Productivity Software 000000000
Experiment Engine 18-Apr-2017 0000000000 Business/Productivity Software 000 00000
Synference 27-Jun-2014 Merger/Acquisition Automation/Workflow Software 00000 000
To view Optimizely (Acquired)’s complete investments and acquisitions history, request access »

Optimizely (Acquired) FAQs

  • When was Optimizely (Acquired) founded?

    Optimizely (Acquired) was founded in 2009.

  • Who is the founder of Optimizely (Acquired)?

    Peter Koomen, Dan Siroker, and Peter Koomen are the founders of Optimizely (Acquired).

  • Where is Optimizely (Acquired) headquartered?

    Optimizely (Acquired) is headquartered in San Francisco, CA.

  • What is the size of Optimizely (Acquired)?

    Optimizely (Acquired) has 1,500 total employees.

  • What industry is Optimizely (Acquired) in?

    Optimizely (Acquired)’s primary industry is Software Development Applications.

  • Is Optimizely (Acquired) a private or public company?

    Optimizely (Acquired) is a Private company.

  • What is the current valuation of Optimizely (Acquired)?

    The current valuation of Optimizely (Acquired) is 00000.

  • What is Optimizely (Acquired)’s current revenue?

    The current revenue for Optimizely (Acquired) is 000000.

  • How much funding has Optimizely (Acquired) raised over time?

    Optimizely (Acquired) has raised $257M.

  • Who are Optimizely (Acquired)’s investors?

    Accenture Ventures, Andreessen Horowitz, Ariel Poler, Ashton Kutcher, and Avichal Garg are 5 of 49 investors who have invested in Optimizely (Acquired).

  • Who are Optimizely (Acquired)’s competitors?

    Split (Business/Productivity Software), Frosmo, Lyssna, Unbxd, and Easypromos are some of the 33 competitors of Optimizely (Acquired).

  • When was Optimizely (Acquired) acquired?

    Optimizely (Acquired) was acquired on 21-Oct-2020.

  • Who acquired Optimizely (Acquired)?

    Optimizely (Acquired) was acquired by Optimizely.

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