Optimizely Overview

  • Founded
  • 2009
Founded
  • Status
  • Private
  • Employees
  • 500
Employees
  • Latest Deal Type
  • Buyout/​LBO
  • (Announced)
  • Latest Deal Amount
  • $600M
Latest Deal Amount
  • Investors
  • 47

Optimizely General Information

Description

Developer of an experimentation platform designed to test, learn and deliver optimized digital experiences. The company's platform offers ease of use and speed of deployment to create and run bold experiments that help make data-driven decisions and accelerate growth, enabling businesses to deliver continuous experimentation and personalization across websites, mobile applications and connected devices.

Contact Information

Formerly Known As
Spreadly
Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Primary Industry
Software Development Applications
Other Industries
Business/Productivity Software
Primary Office
  • 631 Howard Street
  • Suite 100
  • San Francisco, CA 94105
  • United States
+1 (800) 000-0000

Optimizely Timeline

2017201820192020
Financing RoundFinancing RoundCaptured Employee CountEstimated Employee Growth
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Optimizely Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
11. Buyout/LBO (Add-on) 03-Sep-2020 $600M 00000 00000 Announced Generating Revenue
10. Later Stage VC (Series D) 18-Jun-2019 0000 00000 00000 Completed Generating Revenue
9. Debt - General 18-Jun-2019 0000 00000 Completed Generating Revenue
8. Secondary Transaction - Private 00000 Completed Generating Revenue
7. Debt - General 01-Sep-2017 00000 Completed Generating Revenue
6. Later Stage VC (Series C) 02-Aug-2017 00.000 00000 Completed Generating Revenue
5. Later Stage VC (Series C) 13-Oct-2015 000.00 00000 00000 Completed Generating Revenue
4. Later Stage VC 22-Apr-2014 0000 000.00 00000 Completed Startup
3. Early Stage VC (Series A) 10-Apr-2013 $33.7M $33.8M 00000 Completed Startup
2. Seed Round 06-Apr-2010 $120K Completed Startup
To view Optimizely’s complete valuation and funding history, request access »

Optimizely Cap Table

Stock # of Shares
Authorized
Par Value Dividend Rate ($) Original
Issue Price
Liquidation Liquidation
Pref. Multiple
Conversion Price % Owned
Series D 0,000,000 00.000000 00 000.00 000.00 00 000.00 0.000
Series C 0,000,000 00.000000 00.00 000.00 000.00 00 000.00 0.000
Series B 0,000,000 00.000000 00.0 000.00 000.00 00 000.00 00.000
Series A2 1,046,694 $0.000010 $0.64 $10.7 $10.7 1x $10.7 2.92%
Series A1 3,362,736 $0.000010 $0.4 $6.69 $6.69 1x $6.69 9.38%
To view Optimizely’s complete cap table history, request access »

Optimizely Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last Financing Details
Developer of an experimentation platform designed to test, learn and deliver optimized digital experiences. The company'
Software Development Applications
San Francisco, CA
500 As of 2019
00000
0000 0000-00-00
000000000000 00000

00 00000

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000000000000000000000 00000000
Paris, France
000 As of 0000
000.00
00000000000 000.00

00000

aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cill
000000000000000000000 00000000
Redwood City, CA
000 As of 0000
000.00
000 0000-00-00
00000000000 000.00
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Optimizely Competitors (46)

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
AB Tasty Venture Capital-Backed Paris, France 000 000.00 00000000000 000.00
00000 Venture Capital-Backed Redwood City, CA 000 000.00 00000000000 000.00
0000000000 Venture Capital-Backed Mountain View, CA 000 000.00 00000000000 000.00
000000000000 Venture Capital-Backed Oakland, CA 000 00000 00000000000 00000
0000000 Venture Capital-Backed Walnut, CA 00 00000 0000000000 0 00000
You’re viewing 5 of 46 competitors. Get the full list »

Optimizely Executive Team (20)

Name Title Board Seat Contact Info
Sean Deorsey Chief Financial Officer
James Larson Board Member & Chief Executive Officer
Lawrence Bruhmuller Chief Technology Officer
Carl Tsukahara Chief Marketing Officer
Erin Flynn Chief People Officer
You’re viewing 5 of 20 executive team members. Get the full list »

Optimizely Board Members (11)

Name Representing Role Since
Dan Siroker Optimizely Co-Founder & Executive Chairman 000 0000
James Larson Optimizely Board Member & Chief Executive Officer 000 0000
Lars Dalgaard Andreessen Horowitz Board Member 000 0000
Michael Kondoleon Self Board Member 000 0000
Michelangelo Volpi Self Board Member 000 0000
You’re viewing 5 of 11 board members. Get the full list »

Optimizely Signals

Growth Rate

0.80% Weekly
Growth
Weekly Growth 0.80%, 93rd %ile
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Twitter Followers

5.5k

Similarweb Unique Visitors

15.0K

Majestic Referring Domains

314

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Optimizely Investors (47)

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info
Accenture Ventures Corporate Venture Capital Minority 000 0000 000000 0
Goldman Sachs Growth PE/Buyout Minority 000 0000 000000 0
Omega Venture Partners Venture Capital Minority 000 0000 000000 0
Corsa Ventures Venture Capital Minority 000 0000 000000 0
ZGC Innovation Center Accelerator/Incubator Minority 000 0000 000000 0
You’re viewing 5 of 47 investors. Get the full list »

Optimizely Acquisitions (2)

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
0000000000 000000 18-Apr-2017 000000000000000000 Business/Productivity Software 000 0000000
Synference 27-Jun-2014 Merger/Acquisition Automation/Workflow Software 00000 000000
To view Optimizely’s complete acquisitions history, request access »

Optimizely Subsidiaries (1)

Company Name Industry Location Founded
0000000000 000000 Business/Productivity Software Buda, TX 0000
To view Optimizely’s complete subsidiaries history, request access »