Maxinutrition Overview

  • Year Founded
  • 1992

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 20

Employees

  • Latest Deal Type
  • M&A

  • Financing Rounds
  • 6

Maxinutrition General Information

Description

Producer and seller of sports nutritional supplements based in England, United Kingdom. The company offers sports supplements, including protein products, specialist sports nutritional products, energy tips, recovery tips, and training accessories, including abdominal slings, wrist straps, dip belts, and other related products, enabling customers to avail a wide range of recreational goods.

Contact Information

Website
www.maxinutrition.com
Formerly Known As
Maximuscle
Ownership Status
Acquired/Merged
(Operating Subsidiary)
Financing Status
Formerly PE-Backed
Corporate Office
  • 2nd Floor, New Century House
  • Progress Way, Denton
  • Manchester M34 2GP
  • England, United Kingdom
+44 0345
Primary Industry
Food Products
Other Industries
Specialty Retail
Other Consumer Non-Durables
Parent Company
Hafervoll
Vertical(s)
Manufacturing
Corporate Office
  • 2nd Floor, New Century House
  • Progress Way, Denton
  • Manchester M34 2GP
  • England, United Kingdom
+44 0345

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Maxinutrition Valuation & Funding

Deal Type Date Amount Valuation/
EBITDA		 Post-Val Status Debt

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Maxinutrition Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Producer and seller of sports nutritional supplements based in England, United Kingdom. The company offers sports supple
Food Products
Manchester, United Kingdom
20 As of 2026

Budapest, Hungary
 

Deyme, France
 
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Maxinutrition Competitors (4)

One of Maxinutrition’s 4 competitors is Scitec Nutrition, a Formerly PE-Backed company based in Budapest, Hungary.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Scitec Nutrition Formerly PE-Backed Budapest, Hungary
Nutripure Private Equity-Backed Deyme, France
Myprotein Corporate Backed or Acquired Northwich, United Kingdom
Weider Global Nutrition Private Debt Financed Gilbert, AZ
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Maxinutrition Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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Maxinutrition Former Investors

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info

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Maxinutrition FAQs

  • When was Maxinutrition founded?

    Maxinutrition was founded in 1992.

  • Where is Maxinutrition headquartered?

    Maxinutrition is headquartered in Manchester, United Kingdom.

  • What is the size of Maxinutrition?

    Maxinutrition has 20 total employees.

  • What industry is Maxinutrition in?

    Maxinutrition’s primary industry is Food Products.

  • Is Maxinutrition a private or public company?

    Maxinutrition is a Private company.

  • What is Maxinutrition’s current revenue?

    The current revenue for Maxinutrition is .

  • Who are Maxinutrition’s investors?

    Darwin Private Equity, GSK, and Piper Private Equity have invested in Maxinutrition.

  • Who are Maxinutrition’s competitors?

    Scitec Nutrition, Nutripure, Myprotein, and Weider Global Nutrition are competitors of Maxinutrition.

  • When was Maxinutrition acquired?

    Maxinutrition was acquired on 01-Jan-2017.

  • Who acquired Maxinutrition?

    Maxinutrition was acquired by Hafervoll.

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