NJOY (other consumer durables) Overview

  • Year Founded
  • 2006

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 157

Employees

  • Latest Deal Type
  • M&A

  • Financing Rounds
  • 15

NJOY (other consumer durables) General Information

Description

Manufacturer of disposable electronic cigarettes and vaping products based in Scottsdale, Arizona. The company produces and distributes rechargeable and non-rechargeable electronic cigarettes with flavor pods and nicotine salt formula, thereby enabling adult smokers and vapers with an alternative.

Contact Information

Website
www.njoy.com
Formerly Known As
Sottera, Sottera Inc
Ownership Status
Acquired/Merged
(Operating Subsidiary)
Financing Status
Formerly PE-Backed
Corporate Office
  • 9977 North 90th Street
  • Suite 160
  • Scottsdale, AZ 85258
  • United States
+1 (833)
Primary Industry
Other Consumer Durables
Parent Company
Altria Group
Vertical(s)
Manufacturing
Corporate Office
  • 9977 North 90th Street
  • Suite 160
  • Scottsdale, AZ 85258
  • United States
+1 (833)

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NJOY (other consumer durables) Valuation & Funding

Deal Type Date Amount Valuation/
EBITDA		 Post-Val Status Debt

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NJOY (other consumer durables) Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Manufacturer of disposable electronic cigarettes and vaping products based in Scottsdale, Arizona. The company produces
Other Consumer Durables
Scottsdale, AZ
157 As of 2022

London, United Kingdom
 

San Francisco, CA
 
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NJOY (other consumer durables) Competitors (2)

One of NJOY (other consumer durables)’s 2 competitors is Logic Vape, a Private Equity-Backed company based in London, United Kingdom.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Logic Vape Private Equity-Backed London, United Kingdom
Juul Labs Venture Capital-Backed San Francisco, CA
You’re viewing 2 of 2 competitors. Get the full list »

NJOY (other consumer durables) Patents

  • 64

    Total Documents Applications and Grants

  • Total Patents Families

  • 28

    Granted

  • 6

    Pending

  • Expiring in next 12 mo

NJOY (other consumer durables) Recent Patent Activity

Publication ID Patent Title Status First Filing Date Technology (CPC) Citations
US-20240284982-A1 E-vaping device including two-piece rigid airway Pending 27-Feb-2023
US-20240289425-A1 Electronic vaping devices, cartridges, and access control systems Pending 27-Feb-2023
US-D957729-S1 Vaporizing device Active 13-Jun-2019
US-D950842-S1 Vaporizing device Active 13-Jun-2019
US-D918466-S1 Vaporizing device Active 13-Jun-2019
To view NJOY (other consumer durables)’s complete patent history, request access »

NJOY (other consumer durables) Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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NJOY (other consumer durables) Former Investors

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info

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NJOY (other consumer durables) FAQs

  • When was NJOY (other consumer durables) founded?

    NJOY (other consumer durables) was founded in 2006.

  • Where is NJOY (other consumer durables) headquartered?

    NJOY (other consumer durables) is headquartered in Scottsdale, AZ.

  • What is the size of NJOY (other consumer durables)?

    NJOY (other consumer durables) has 157 total employees.

  • What industry is NJOY (other consumer durables) in?

    NJOY (other consumer durables)’s primary industry is Other Consumer Durables.

  • Is NJOY (other consumer durables) a private or public company?

    NJOY (other consumer durables) is a Private company.

  • What is the current valuation of NJOY (other consumer durables)?

    The current valuation of NJOY (other consumer durables) is .

  • What is NJOY (other consumer durables)’s current revenue?

    The current revenue for NJOY (other consumer durables) is .

  • How much funding has NJOY (other consumer durables) raised over time?

    NJOY (other consumer durables) has raised $405M.

  • Who are NJOY (other consumer durables)’s investors?

    44 Capital Investments, Alpha Wave Global, ArmaVir Partners, Bienville Capital, and Brookside Capital are 5 of 17 investors who have invested in NJOY (other consumer durables).

  • Who are NJOY (other consumer durables)’s competitors?

    Logic Vape and Juul Labs are competitors of NJOY (other consumer durables).

  • When was NJOY (other consumer durables) acquired?

    NJOY (other consumer durables) was acquired on 01-Jun-2023.

  • Who acquired NJOY (other consumer durables)?

    NJOY (other consumer durables) was acquired by Altria Group.

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