Beyond Meat is a provider of plant-based "meats," such as burgers (70% of sales), ground beef, sausage, and chicken. Unlike other vegetarian products, Beyond Meat seeks to replicate the look, cook, and taste of meat, is targeted to omnivores, and is sold in the meat case. The products are widely available across the U.S. and Canada and in parts of Europe, Australia, South Korea, Hong Kong, and Chile. International revenue represented 7% of 2018 sales and 18% as of the third quarter of 2019. The firm's products are also available in the foodservice channel, on college campuses, and restaurants such as Carl's Jr., Subway, Dunkin' Donuts, A&W Canada, TGI Fridays, and Del Taco, with test markets for burgers at select McDonald's and Hardee's locations, and for boneless fried chicken at KFC.