Apptimize Overview

  • Year Founded
  • 2013

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 12


  • Latest Deal Type
  • M&A

Apptimize General Information


Provider of a mobile A/B testing platform designed to improve conversion, engagement, and retention. The company's platform provides optimization tools for developers of native mobile applications, with a testing framework to verify code, thereby enabling clients to use feature flags to personalize experiences for different users.

Contact Information

Ownership Status
(Operating Subsidiary)
Financing Status
Formerly VC-backed
Primary Industry
Software Development Applications
Other Industries
Other IT Services
Media and Information Services (B2B)
Parent Company
Corporate Office
  • 330 Townsend Street
  • Suite 234
  • San Francisco, CA 94025
  • United States

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Apptimize Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
5. Merger/Acquisition 27-Aug-2019 000.00 Completed Generating Revenue
4. Early Stage VC (Series B) 02-Aug-2016 000.00 000.00 000.00 Completed Generating Revenue
3. Early Stage VC (Series A) 17-Feb-2015 000 00.00 000.00 Completed Startup
2. Seed Round 22-Jan-2014 $2.1M $2.1M Completed Startup
1. Accelerator/Incubator 09-Jul-2013 Completed Startup
To view Apptimize’s complete valuation and funding history, request access »

Apptimize Cap Table

Stock # of Shares
Par Value Dividend Rate ($) Original
Issue Price
Liquidation Liquidation
Pref. Multiple
Conversion Price % Owned
Series B 0,000,000 00.000000 00.00 00.00 00.00 00 00.00 00.000
Series A 0,000,000 00.000000 00.00 00.00 00.00 00 00.00 00.000
To view Apptimize’s complete cap table history, request access »

Apptimize Comparisons

HQ Location
Total Raised
Post Valuation
Provider of a mobile A/B testing platform designed to improve conversion, engagement, and retention. The company's platf
Software Development Applications
San Francisco, CA
12 As of 2023
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00000000 00000000000
Los Altos, CA
00 As of 0000
0000 0000-00-00
00000000000 000.00

00 000

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Paris, France
000 As of 0000
000000000 0000
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Apptimize Competitors (94)

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Bryj Venture Capital-Backed Los Altos, CA 00 000.00 00000000000 000.00
AB Tasty Venture Capital-Backed Paris, France 000 0000 000000000 0000
OutPlay Venture Capital-Backed Oakland, CA 00 00.00 00000000000 00.00
Evolv AI Venture Capital-Backed San Francisco, CA 00 000.00 00000000000 000.00
Mixpanel Venture Capital-Backed San Francisco, CA 000 00000 00000000000 00000
You’re viewing 5 of 94 competitors. Get the full list »

Apptimize Executive Team (7)

Name Title Board Seat Contact Info
Reed Taussig President & Chief Executive Officer
You’re viewing 1 of 7 executive team members. Get the full list »

Apptimize Board Members (4)

Name Representing Role Since
Dafina Toncheva U.S. Venture Partners Board Member 000 0000
Neill Occhiogrosso Costanoa Ventures Board Member 000 0000
You’re viewing 2 of 4 board members. Get the full list »

Apptimize Signals

Growth Rate

0.80% Weekly
Weekly Growth 0.80%, 93rd %
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Twitter Followers


Similarweb Unique Visitors


Majestic Referring Domains


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Apptimize Former Investors (36)

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info
Andreessen Horowitz Venture Capital Minority 000 0000 000000 0
Charlie Cheever Angel (individual) Minority 000 0000 000000 0
Chintaka Ranatunga Angel (individual) Minority 000 0000 000000 0
Chung-Man Tam Angel (individual) Minority 000 0000 000000 0
Costanoa Ventures Venture Capital Minority 000 0000 000000 0
You’re viewing 5 of 36 investors. Get the full list »

Apptimize FAQs

  • When was Apptimize founded?

    Apptimize was founded in 2013.

  • Who is the founder of Apptimize?

    Nancy Hua is the founder of Apptimize.

  • Who is the CEO of Apptimize?

    Reed Taussig is the CEO of Apptimize.

  • Where is Apptimize headquartered?

    Apptimize is headquartered in San Francisco, CA.

  • What is the size of Apptimize?

    Apptimize has 12 total employees.

  • What industry is Apptimize in?

    Apptimize’s primary industry is Software Development Applications.

  • Is Apptimize a private or public company?

    Apptimize is a Private company.

  • What is Apptimize’s current revenue?

    The current revenue for Apptimize is 00000.

  • How much funding has Apptimize raised over time?

    Apptimize has raised $18.5M.

  • Who are Apptimize’s investors?

    Andreessen Horowitz, Charlie Cheever, Chintaka Ranatunga, Chung-Man Tam, and Costanoa Ventures are 5 of 36 investors who have invested in Apptimize.

  • Who are Apptimize’s competitors?

    Bryj, AB Tasty, OutPlay, Evolv AI, and Mixpanel are some of the 94 competitors of Apptimize.

  • When was Apptimize acquired?

    Apptimize was acquired on 27-Aug-2019.

  • Who acquired Apptimize?

    Apptimize was acquired by Airship.

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