Loyalty Key Overview

  • Year Founded
  • 2011

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 42

Employees

  • Latest Deal Type
  • Later Stage VC

  • Latest Deal Amount
  • $3.45M

  • Investors
  • 2

Loyalty Key General Information

Description

Developer of a digital customer loyalty platform intended to facilitate customer loyalty with the technology. The company's platform uses card-linked technology that makes it easy to recognize loyal purchases and automatically reward after shopping at a registered store, which transforms payment cards into advantage cards, enabling businesses to create a better customer journey for members.

Contact Information

Formerly Known As
CASHBACKPOINT NORDIC ApS, Loyalty Key ApS
Ownership Status
Acquired/Merged
(Operating Subsidiary)
Financing Status
Venture Capital-Backed
Corporate Office
  • Dampfærgevej 21
  • 2100 Copenhagen
  • Denmark
+45 70
Primary Industry
Business/Productivity Software
Other Industries
Media and Information Services (B2B)
Parent Company
Vertical(s)
Corporate Office
  • Dampfærgevej 21
  • 2100 Copenhagen
  • Denmark
+45 70

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Loyalty Key Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
4. Later Stage VC 28-Jun-2023 $3.45M Completed Generating Revenue
3. Later Stage VC 11-May-2022 Completed Generating Revenue
2. Merger/Acquisition 25-Feb-2022 Completed Generating Revenue
1. Corporate Completed Startup
To view Loyalty Key’s complete valuation and funding history, request access »

Loyalty Key Cap Table

Stock # of Shares
Authorized
Par Value Dividend Rate (%) Original
Issue Price
Liquidation Liquidation
Pref. Multiple
Conversion Price % Owned
Ordinary
Ordinary
To view Loyalty Key’s complete cap table history, request access »

Loyalty Key Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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Loyalty Key Former Investors (1)

Investor Name Investor Type Holding Investor Since Participating Rounds
Enigmatic Smile Corporation Minority
To view Loyalty Key’s complete investors history, request access »

Loyalty Key FAQs

  • When was Loyalty Key founded?

    Loyalty Key was founded in 2011.

  • Where is Loyalty Key headquartered?

    Loyalty Key is headquartered in Copenhagen, Denmark.

  • What is the size of Loyalty Key?

    Loyalty Key has 42 total employees.

  • What industry is Loyalty Key in?

    Loyalty Key’s primary industry is Business/Productivity Software.

  • Is Loyalty Key a private or public company?

    Loyalty Key is a Private company.

  • What is the current valuation of Loyalty Key?

    The current valuation of Loyalty Key is .

  • What is Loyalty Key’s current revenue?

    The current revenue for Loyalty Key is .

  • How much funding has Loyalty Key raised over time?

    Loyalty Key has raised $5.52M.

  • Who are Loyalty Key’s investors?

    Enigmatic Smile has invested in Loyalty Key.

  • When was Loyalty Key acquired?

    Loyalty Key was acquired on 28-Jun-2023.

  • Who acquired Loyalty Key?

    Loyalty Key was acquired by Dotcom Capital.

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