BehaviorMatrix Overview

  • Year Founded
  • 2012

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 23

Employees

  • Latest Deal Type
  • M&A

BehaviorMatrix General Information

Description

Provider of an advertising and marketing analytics platform intended to help companies change perceptions that drive customers' behaviors. The company's advertising and marketing analytics platform specializes in providing an emotional and behavioral analytics tool that measures and interprets emotions, behaviors and influence around global communications, enabling businesses to act as per their customers' preferences.

Contact Information

Website
www.behaviormatrix.com
Ownership Status
Acquired/Merged
Financing Status
Formerly VC-backed
Corporate Office
  • 1180 Welsh Road
  • Suite 160
  • North Wales, PA 19454
  • United States
+1 (610)
Primary Industry
Media and Information Services (B2B)
Other Industries
Social/Platform Software
Acquirer
Decision Cloud
Vertical(s)
Big Data, SaaS, TMT
Corporate Office
  • 1180 Welsh Road
  • Suite 160
  • North Wales, PA 19454
  • United States
+1 (610)

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BehaviorMatrix Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
4. Merger/Acquisition 04-Oct-2017 Completed Generating Revenue
3. Angel (individual) 31-Mar-2017 Cancelled Generating Revenue
2. Seed Round 17-Mar-2016 $1.7M $5.7M Completed Generating Revenue
1. Angel (individual) 24-Apr-2015 $4M $4M Completed Generating Revenue
To view BehaviorMatrix’s complete valuation and funding history, request access »

BehaviorMatrix Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Provider of an advertising and marketing analytics platform intended to help companies change perceptions that drive cus
Media and Information Services (B2B)
North Wales, PA
23 As of 2016

Los Angeles, CA
 

Hamburg, Germany
 
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BehaviorMatrix Competitors (94)

One of BehaviorMatrix’s 94 competitors is Behavioral Signals, a Private Equity-Backed company based in Los Angeles, CA.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Behavioral Signals Private Equity-Backed Los Angeles, CA
Facelift Cloud Formerly VC-backed Hamburg, Germany
Kissmetrics Venture Capital-Backed St. Petersburg, FL
Maventus Group Formerly VC-backed San Francisco, CA
Infegy Corporation Kansas City, MO
You’re viewing 5 of 94 competitors. Get the full list »

BehaviorMatrix Patents

  • 7

    Total Documents Applications and Grants

  • Total Patents Families

  • 5

    Granted

  • Pending

  • Expiring in next 12 mo

BehaviorMatrix Recent Patent Activity

Publication ID Patent Title Status First Filing Date Technology (CPC) Citations
US-9916370-B1 Systems for crowd typing by hierarchy of influence Active 23-Jan-2014
US-8639702-B2 System and method to classify and apply behavioral stimuli potentials to data in real time Active 10-Dec-2010
US-20140108328-A1 System and method to classify and apply behavioral stimuli potentials to data in real time Inactive 10-Dec-2010
US-9544464-B2 Remote dynamic indication of supervisory control and monitoring Inactive 08-Jun-2010
US-20150326749-A1 Remote dynamic indication of supervisory control and monitoring Active 08-Jun-2010 H04N1/32101
To view BehaviorMatrix’s complete patent history, request access »

BehaviorMatrix Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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BehaviorMatrix FAQs

  • When was BehaviorMatrix founded?

    BehaviorMatrix was founded in 2012.

  • Where is BehaviorMatrix headquartered?

    BehaviorMatrix is headquartered in North Wales, PA.

  • What is the size of BehaviorMatrix?

    BehaviorMatrix has 23 total employees.

  • What industry is BehaviorMatrix in?

    BehaviorMatrix’s primary industry is Media and Information Services (B2B).

  • Is BehaviorMatrix a private or public company?

    BehaviorMatrix is a Private company.

  • What is BehaviorMatrix’s current revenue?

    The current revenue for BehaviorMatrix is .

  • How much funding has BehaviorMatrix raised over time?

    BehaviorMatrix has raised $5.7M.

  • Who are BehaviorMatrix’s competitors?

    Behavioral Signals, Facelift Cloud, Kissmetrics, Maventus Group, and Infegy are some of the 94 competitors of BehaviorMatrix.

  • When was BehaviorMatrix acquired?

    BehaviorMatrix was acquired on 04-Oct-2017.

  • Who acquired BehaviorMatrix?

    BehaviorMatrix was acquired by Decision Cloud.

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