SUGAR (Personal Products) Overview
- Year Founded
-
2012
- Status
-
Private
- Employees
-
3,000
- Latest Deal Type
-
Later Stage VC
- (In Progress)
- Latest Deal Amount
-
$4.5M
- Investors
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18
SUGAR (Personal Products) General Information
Description
Manufacture of beauty products designed to offer cruelty-free cosmetics. The company offers multi-category make-up items including lip and nail color, eyeliners, definers, highlighters, brushes, and skin care products among others and also provides gift boxes that include an assortment of different beauty products packed together, enabling customers to get a variety of cosmetic products at an affordable price.
Contact Information
Website
www.sugarcosmetics.comCorporate Office
- B-1004, Palatial Heights
- Chandivali Farm Road, Andheri East
- Mumbai, Maharashtra 400072
- India
Corporate Office
- B-1004, Palatial Heights
- Chandivali Farm Road, Andheri East
- Mumbai, Maharashtra 400072
- India
SUGAR (Personal Products) Timeline
SUGAR (Personal Products) Valuation & Funding
| Deal Type | Date | Amount | Raised to Date | Post-Val | Status | Stage |
|---|---|---|---|---|---|---|
| 12. Later Stage VC | 26-Nov-2024 | $4.5M | In Progress | Profitable | ||
| 11. Later Stage VC | Cancelled | Profitable | ||||
| 10. Secondary Transaction - Private | Completed | Profitable | ||||
| 9. Later Stage VC (Series D) | 30-May-2022 | Completed | Profitable | |||
| 8. Later Stage VC (Series C) | 05-Feb-2021 | Completed | Profitable | |||
| 7. Debt - General | 22-Oct-2020 | Completed | Profitable | |||
| 6. Later Stage VC | 31-Jan-2019 | Completed | Profitable | |||
| 5. Later Stage VC | 30-Jul-2018 | Completed | Profitable | |||
| 4. Later Stage VC | 07-Aug-2017 | $1.19M | $2.06M | Completed | Profitable | |
| 3. Early Stage VC | 15-Dec-2014 | $344K | $864K | Completed | Profitable |
SUGAR (Personal Products) Cap Table
| Stock | # of Shares Authorized |
Par Value | Dividend Rate (%) | Original Issue Price |
Liquidation | Liquidation Pref. Multiple |
Conversion Price | % Owned |
|---|---|---|---|---|---|---|---|---|
| Ordinary | ||||||||
| Ordinary | ||||||||
| Preference | ||||||||
| Preference | ||||||||
| Series C | ||||||||
| Ordinary | ||||||||
| Ordinary | ||||||||
| Ordinary | ||||||||
| Preference | 7,748 | $0.012949 | $1249.12 | $1249.12 | 1x | $1249.12 | 1.91% | |
| Series A | 3,302 | $0.012949 | $288.28 | $288.28 | 1x | $288.28 | 0.81% |
VC Exit Predictor
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Opportunity Score
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Exit Type
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SUGAR (Personal Products) Comparisons
Industry
Financing
Details
SUGAR (Personal Products) Competitors (21)
One of SUGAR (Personal Products)’s 21 competitors is Plum (Personal Products), a Venture Capital-Backed company based in Thane, India.
| Company Name | Financing Status | Location | Employees | Total Raised | Last Financing Date/Type | Last Financing Amount |
|---|---|---|---|---|---|---|
| Plum (Personal Products) | Venture Capital-Backed | Thane, India | ||||
| Purplle | Venture Capital-Backed | Mumbai, India | ||||
| Beautylish | Venture Capital-Backed | San Francisco, CA | ||||
| Myntra | Formerly VC-backed | Bengaluru, India | ||||
| Flipkart | Venture Capital-Backed | Bengaluru, India |
SUGAR (Personal Products) Signals
Growth Rate
Growth
Size Multiple
Key Data Points
Similarweb Unique Visitors
Majestic Referring Domains
SUGAR (Personal Products) Investors (18)
| Investor Name | Investor Type | Holding | Investor Since | Participating Rounds |
|---|---|---|---|---|
| Ajay Shriram | Angel (individual) | Minority | ||
| Anicut Capital | Venture Capital | Minority | ||
| Graycell Ventures | Venture Capital | Minority | ||
| IMM Investment | Asset Manager | Minority | ||
| L Catterton Asia | PE/Buyout | Minority |
SUGAR (Personal Products) Investments & Acquisitions (2)
SUGAR (Personal Products)’s most recent deal was a Seed Round with Tuco Intelligent for . The deal was made on 24-Sep-2024.
| Company Name | Deal Date | Deal Type | Deal Size | Industry | Lead Partner |
|---|---|---|---|---|---|
| Tuco Intelligent | 24-Sep-2024 | Seed Round | Personal Products | ||
| ENN Beauty | 13-Jan-2022 | Merger/Acquisition | Personal Products |
SUGAR (Personal Products) FAQs
-
When was SUGAR (Personal Products) founded?
SUGAR (Personal Products) was founded in 2012.
-
Where is SUGAR (Personal Products) headquartered?
SUGAR (Personal Products) is headquartered in Mumbai, India.
-
What is the size of SUGAR (Personal Products)?
SUGAR (Personal Products) has 3,000 total employees.
-
What industry is SUGAR (Personal Products) in?
SUGAR (Personal Products)’s primary industry is Personal Products.
-
Is SUGAR (Personal Products) a private or public company?
SUGAR (Personal Products) is a Private company.
-
What is the current valuation of SUGAR (Personal Products)?
The current valuation of SUGAR (Personal Products) is .
-
What is SUGAR (Personal Products)’s current revenue?
The current revenue for SUGAR (Personal Products) is .
-
How much funding has SUGAR (Personal Products) raised over time?
SUGAR (Personal Products) has raised $91.4M.
-
Who are SUGAR (Personal Products)’s investors?
Ajay Shriram, Anicut Capital, Graycell Ventures, IMM Investment, and L Catterton Asia are 5 of 18 investors who have invested in SUGAR (Personal Products).
-
Who are SUGAR (Personal Products)’s competitors?
Plum (Personal Products), Purplle, Beautylish, Myntra, and Flipkart are some of the 21 competitors of SUGAR (Personal Products).
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