Track.co Overview

  • Status
  • Acquired/​Merged

  • Employees
  • 66

Employees

  • Latest Deal Type
  • M&A

Track.co General Information

Description

Developer of a comprehensive customer experience management platform designed to empower businesses to monitor customer satisfaction in real time across multiple digital channels. The company's platform utilizes key CX metrics such as Net Promoter Score, Customer Satisfaction, and Customer Effort Score, which help companies gather actionable insights into customer sentiment and behavior, through its advanced OpenCX AI solution, to automate the collection, analysis, and categorization of large volumes of customer feedback, enabling clients to easily know about their customer satisfaction worldwide.

Contact Information

Website
www.track.co
Formerly Known As
Tracksale
Ownership Status
Acquired/Merged
(Operating Subsidiary)
Financing Status
Formerly VC-backed
Corporate Office
  • Rua Sergipe, 1440 - WeWork
  • 9th floor, room 108 Savassi
  • Belo Horizonte, 30130-174
  • Brazil
+55 (11)
Primary Industry
Business/Productivity Software
Other Industries
Media and Information Services (B2B)
Parent Company
Corporate Office
  • Rua Sergipe, 1440 - WeWork
  • 9th floor, room 108 Savassi
  • Belo Horizonte, 30130-174
  • Brazil
+55 (11)

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Track.co Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
5. Merger/Acquisition 02-Jul-2025 Completed Generating Revenue
4. Later Stage VC (Series B) Cancelled Generating Revenue
3. Later Stage VC 01-Feb-2025 Completed Generating Revenue
2. Later Stage VC (Series A) 16-May-2023 $6.62M $6.62M Completed Generating Revenue
1. Accelerator/Incubator 01-Jan-2018 Completed Generating Revenue
To view Track.co’s complete valuation and funding history, request access »

Track.co Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Developer of a comprehensive customer experience management platform designed to empower businesses to monitor customer
Business/Productivity Software
Belo Horizonte, Brazil
66 As of 2026

Portland, OR
 

McLean, VA
 
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Track.co Competitors (7)

One of Track.co’s 7 competitors is AskNicely, a Venture Capital-Backed company based in Portland, OR.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
AskNicely Venture Capital-Backed Portland, OR
Medallia Private Equity-Backed McLean, VA
Qualtrics Private Equity-Backed Provo, UT
QuestionPro Corporation Austin, TX
InMoment Private Equity-Backed South Jordan, UT
You’re viewing 5 of 7 competitors. Get the full list »

Track.co Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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Track.co Former Investors (9)

Investor Name Investor Type Holding Investor Since Participating Rounds
G2 Capital Venture Capital Minority
Green Rock (Brazil) Venture Capital Minority
Maromar Investimentos Family Office Minority
Muralha Capital Family Office Minority
Plug and Play Accelerator/Incubator Minority
You’re viewing 5 of 9 investors. Get the full list »

Track.co Acquisitions (1)

Track.co’s most recent deal was a Merger/Acquisition with HFocus. The deal was made on 18-Jan-2022.

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
HFocus 18-Jan-2022 Merger/Acquisition Business/Productivity Software
To view Track.co’s complete acquisitions history, request access »

Track.co FAQs

  • Where is Track.co headquartered?

    Track.co is headquartered in Belo Horizonte, Brazil.

  • What is the size of Track.co?

    Track.co has 66 total employees.

  • What industry is Track.co in?

    Track.co’s primary industry is Business/Productivity Software.

  • Is Track.co a private or public company?

    Track.co is a Private company.

  • What is Track.co’s current revenue?

    The current revenue for Track.co is .

  • How much funding has Track.co raised over time?

    Track.co has raised $6.62M.

  • Who are Track.co’s investors?

    G2 Capital, Green Rock (Brazil), Maromar Investimentos, Muralha Capital, and Plug and Play are 5 of 9 investors who have invested in Track.co.

  • Who are Track.co’s competitors?

    AskNicely, Medallia, Qualtrics, QuestionPro, and InMoment are some of the 7 competitors of Track.co.

  • When was Track.co acquired?

    Track.co was acquired on 02-Jul-2025.

  • Who acquired Track.co?

    Track.co was acquired by IndeCX.

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