Second Nature Overview

  • Year Founded
  • 2012

Year Founded

  • Status
  • Private

  • Employees
  • 269

Employees

  • Latest Deal Type
  • Later Stage VC

  • Investors
  • 31

Second Nature General Information

Description

Provider of filter subscription services intended to offer subscription-based heating, ventilation, and air conditioning (HVAC) air filter fulfillment services. The company's subscription services help in offering correct size HVAC air filters which are conveniently delivered to home or office doorsteps so they may be replaced regularly, enabling residents and corporations to sign up online for automatic, regular shipments of air filters for heating and air-conditioning systems that are delivered to their doorstep.

Contact Information

Formerly Known As
FilterEasy
Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Corporate Office
  • 2100 Lake Dam Road
  • Suite 37639
  • Raleigh, NC 27627
  • United States
+1 (800)
Primary Industry
Household Appliances
Other Industries
Other Commercial Services
Other Services (B2C Non-Financial)
Vertical(s)
TMT
Corporate Office
  • 2100 Lake Dam Road
  • Suite 37639
  • Raleigh, NC 27627
  • United States
+1 (800)

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Second Nature Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
12. Later Stage VC Completed Generating Revenue
11. Debt Repayment Completed Generating Revenue
10. Debt - General 07-Apr-2021 Completed Generating Revenue
9. Debt - PPP 08-Apr-2020 Completed Generating Revenue
8. Later Stage VC (Series C) 25-Mar-2020 Completed Generating Revenue
7. Accelerator/Incubator 15-Jul-2019 Completed Generating Revenue
6. Later Stage VC (Series B1) 29-Oct-2018 Completed Generating Revenue
5. Later Stage VC (Series B) 25-Jul-2017 Completed Generating Revenue
4. Early Stage VC (Series A) 28-Jul-2016 $4.21M $5.73M Completed Generating Revenue
3. Seed Round 23-Jan-2015 $1.2M $1.52M Completed Startup
To view Second Nature’s complete valuation and funding history, request access »

Second Nature Cap Table

Stock # of Shares
Authorized
Par Value Dividend Rate (%) Original
Issue Price
Liquidation Liquidation
Pref. Multiple
Conversion Price % Owned
Series C
Series B1
Series B
Series A 7,047,474 $0.001000 3% $0.65 $0.65 1x $0.65 19.02%
Seed 3,431,379 $0.001000 8% $0.09 $0.09 1x $0.09 9.26%
To view Second Nature’s complete cap table history, request access »

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Second Nature Patents

Second Nature Recent Patent Activity

Publication ID Patent Title Status First Filing Date Technology (CPC) Citations
EP-3953018-A4 Collapsible air filter assemblies Pending 09-Apr-2019
EP-3953018-A1 Collapsible air filter assemblies Pending 09-Apr-2019
US-20220023791-A1 Collapsible air filter assemblies Active 09-Apr-2019
CA-3136240-A1 Collapsible air filter assemblies Pending 09-Apr-2019
US-12070712-B2 Collapsible air filter assemblies Active 09-Apr-2019 B01D46/10
To view Second Nature’s complete patent history, request access »

Second Nature Signals

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Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

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Second Nature Investors (31)

Investor Name Investor Type Holding Investor Since Participating Rounds
Carolina Angel Network Angel Group Minority
Gray Ventures Venture Capital Minority
Great Hill Partners PE/Buyout Minority
Hatteras Venture Partners Venture Capital Minority
Mann+Hummel Corporation Minority
You’re viewing 5 of 31 investors. Get the full list »

Second Nature Acquisitions (1)

Second Nature’s most recent deal was a Merger/Acquisition with CleanerFilters.com. The deal was made on 28-Dec-2017.

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
CleanerFilters.com 28-Dec-2017 Merger/Acquisition Internet Retail
To view Second Nature’s complete acquisitions history, request access »

Second Nature FAQs

  • When was Second Nature founded?

    Second Nature was founded in 2012.

  • Where is Second Nature headquartered?

    Second Nature is headquartered in Raleigh, NC.

  • What is the size of Second Nature?

    Second Nature has 269 total employees.

  • What industry is Second Nature in?

    Second Nature’s primary industry is Household Appliances.

  • Is Second Nature a private or public company?

    Second Nature is a Private company.

  • What is Second Nature’s current revenue?

    The current revenue for Second Nature is .

  • How much funding has Second Nature raised over time?

    Second Nature has raised $36M.

  • Who are Second Nature’s investors?

    Carolina Angel Network, Gray Ventures, Great Hill Partners, Hatteras Venture Partners, and Mann+Hummel are 5 of 31 investors who have invested in Second Nature.

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