Trocafone Overview

  • Year Founded
  • 2014

Year Founded

  • Status
  • Private

  • Employees
  • 370

Employees

  • Latest Deal Type
  • Later Stage VC

  • Latest Deal Amount
  • $20M

  • Investors
  • 22

Trocafone General Information

Description

Operator of an online smartphone marketplace intended to help customers to buy and sell used phones and smartphones online. The company's marketplace improves the selling and buying experience by acquiring the devices from sellers, refurbishing and re-selling them as pre-owned certified, enabling buyers to enjoy various deals for peer-to-peer transactions combined with the service, convenience, and safety of a retail store.

Contact Information

Website
www.trocafone.com.br
Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Corporate Office
  • Rua Campos Vergueiro, 256 - Espace Center
  • Module 20 - Vila Anastácio
  • Sao Paulo, 05095-020
  • Brazil
Primary Industry
Specialty Retail
Other Industries
Other Services (B2C Non-Financial)
Vertical(s)
E-Commerce
Corporate Office
  • Rua Campos Vergueiro, 256 - Espace Center
  • Module 20 - Vila Anastácio
  • Sao Paulo, 05095-020
  • Brazil

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Trocafone Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
10. Later Stage VC $20M Completed Generating Revenue
9. Later Stage VC (Series B1) 14-Jul-2023 Completed Generating Revenue
8. IPO 03-Jun-2021 Cancelled Generating Revenue
7. Later Stage VC (Series B1) 04-Dec-2020 Completed Generating Revenue
6. Early Stage VC (Series B) 22-Aug-2018 Completed Generating Revenue
5. Early Stage VC (Series B) 17-Nov-2017 Completed Generating Revenue
4. Early Stage VC (Series A) 11-Apr-2017 Completed Generating Revenue
3. Accelerator/Incubator 01-Mar-2016 Completed Generating Revenue
2. Early Stage VC (Series A) 23-Oct-2015 $3.06M $4.68M Completed Generating Revenue
1. Seed Round 11-Nov-2014 $1.62M $1.62M Completed Startup
To view Trocafone’s complete valuation and funding history, request access »

Trocafone Cap Table

Stock # of Shares
Authorized		 Par Value Dividend Rate ($) Original
Issue Price		 Liquidation Liquidation
Pref. Multiple		 Conversion Price % Owned
Series B1
Series B
Series A2
Series A1 3,497,509 $0.000010 $0.02 $0.32 $0.32 1x $0.32 7.12%
Series A 8,977,892 $0.000010 $0.05 $0.86 $0.86 1x $0.86 18.28%
To view Trocafone’s complete cap table history, request access »

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Trocafone Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Operator of an online smartphone marketplace intended to help customers to buy and sell used phones and smartphones onli
Specialty Retail
Sao Paulo, Brazil
370 As of 2023

Kansas City, MO
 

Berlin, Germany
 
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Trocafone Competitors (3)

One of Trocafone’s 3 competitors is Swappa, a Corporation company based in Kansas City, MO.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Swappa Corporation Kansas City, MO
reBuy (Specialty Retail) Venture Capital-Backed Berlin, Germany
PhoneX Holdings Corporation New York, NY
You’re viewing 3 of 3 competitors. Get the full list »

Trocafone Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

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Trocafone Investors (22)

Investor Name Investor Type Holding Investor Since Participating Rounds
Wayra Accelerator/Incubator Minority
Bulb Capital Asset Manager Minority
TF Ventures PE/Buyout Minority
Mercado Libre Fund Corporate Venture Capital Minority
Pedralbes Partners Growth/Expansion Minority
You’re viewing 5 of 22 investors. Get the full list »

Trocafone Investments & Acquisitions (2)

Trocafone’s most recent deal was a Merger/Acquisition with Grupo PLL for . The deal was made on 19-Oct-2022.

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
Grupo PLL 19-Oct-2022 Merger/Acquisition BPO/Outsource Services
Smartprice 01-Jun-2017 Angel (individual) Specialty Retail
To view Trocafone’s complete investments and acquisitions history, request access »

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Trocafone Affiliates

Subsidiaries (1)

Name Industry Location Year Founded
Grupo PLL Salvador, Brazil 2005

Trocafone FAQs

  • When was Trocafone founded?

    Trocafone was founded in 2014.

  • Where is Trocafone headquartered?

    Trocafone is headquartered in Sao Paulo, Brazil.

  • What is the size of Trocafone?

    Trocafone has 370 total employees.

  • What industry is Trocafone in?

    Trocafone’s primary industry is Specialty Retail.

  • Is Trocafone a private or public company?

    Trocafone is a Private company.

  • What is Trocafone’s current revenue?

    The current revenue for Trocafone is .

  • How much funding has Trocafone raised over time?

    Trocafone has raised $63.6M.

  • Who are Trocafone’s investors?

    Wayra, Bulb Capital, TF Ventures, Mercado Libre Fund, and Pedralbes Partners are 5 of 22 investors who have invested in Trocafone.

  • Who are Trocafone’s competitors?

    Swappa, reBuy (Specialty Retail), and PhoneX Holdings are competitors of Trocafone.

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