Mr. Daymond John is the Founder and serves as Chief Executive Officer and President at The Shark Group. Mr. Daymond John is a Co-Founder and serves as President and Chief Executive Officer at Fubu. John served as an Advisor at Innovation Capital Advisors. Previously, he served as a Board Member at Resultly. In 2009, Daymond became co-star on ABC's hit series Shark Tank, where aspiring entrepreneurs present their companies to a panel of successful business icons to raise capital. Daymond invested in several of the companies on the show and has emerged as a spokesman for active angel investing. In 2007, Daymond released his first book, Display of Power, the story of how he built FUBU into a global fashion power. In 2010, his second book, The Brand Within, examines the loyalty-based relationships that brands and celebrities seek to establish with their customers and fans.