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Avocado toast and bitcoin, a match made in millennial heaven

At 500 Startups’ PreMoney conference, Blockchain Capital co-founder and managing partner P. Bart Stephens shared an interesting statistic from a survey that his crypto-focused firm did recently.

Move over avocado toast, millennials want bitcoin. (Courtesy of Shari's Berries, via Flickr)


At 500 Startups’ PreMoney conference, Blockchain Capital co-founder and managing partner P. Bart Stephens shared a statistic from the crypto-focused firm’s recent survey, stating “one in three millennials would rather own bitcoin than government bonds, stocks or even real estate.”

A press release summarizing the firm’s findings was a little more specific: “When given a choice between $1,000 worth of Bitcoin and $1,000 worth of a traditional financial asset, 27 percent of millennials chose Bitcoin over an equivalent amount of stocks, 30 percent chose Bitcoin over government bonds, 22 percent chose Bitcoin over real estate, and 19 percent chose Bitcoin over gold.”

The survey polled 2,000 US adults and also found that 50% of millennial men and 37% of millennial women were at least somewhat familiar with bitcoin. Similarly, 31% of male millennials agreed that bitcoin is a positive innovation in fintech, with just 13% of their female counterparts agreeing.

On Twitter, Stephens’ quote spurred quite the debate. Here’s a selection of the responses we received:

"1 in 3 millennials would rather own bitcoin than gov. bonds, stocks or even real estate." Millennials! Is this true?

— Kate Clark (@KateClarkTweets) December 5, 2017

yeah but I'd also rather own avocado toast than real estate so this isn't saying much

— Stephanie Russell-Kraft (@srussellkraft) December 5, 2017

I see the huge interest but don't see millennials putting down the $$

— T Sripunvoraskul 🌈 (@tsripunv) December 6, 2017

Wouldn't anybody in a rising market
... Ask everybody again when the bottom falls out. Starting to feel for millennials... Here I thought us Gen Xers had it bad.

— Matt Baker (@mattwbaker) December 5, 2017

Millennial here. Nope. Index funds please.

— Adam Singer (@AdamSinger) December 5, 2017

literally ask anyone who hasn't graduated and hasn't been in the workforce for more than 5 years, i bet you they'll agree

— Sumanth (@SuMastodon) December 5, 2017

speaking for 1/3 of me: no

— Jeremy B. White (@JeremyBWhite) December 5, 2017

Generation Y here and I rely on real estate. I don't trust stocks and I don't trust bitcoin.

— Pierre Schambacher (@PierreSchambac) December 5, 2017

My roommate actually asked me the other day:

“Hey Mike, did you ever hear of bitcoin? Do you know how much it is? Heard it's been going up I think I'm gonna buy one”

“Uh ya kevin it's $11k”

“Oh....uh...woah”

— Michael Solimini (@mjsolimini) December 6, 2017

Share your thoughts with us on Twitter @PitchBook

  • kate-clark-1.jpg
    Written by Kate Clark
    Kate Clark was a staff writer at PitchBook.

    A Seattle native, Kate attended the University of Washington where she studied journalism and international studies. She previously wrote about the Indian startup ecosystem in Bengaluru and freelanced in the Seattle area. Follow her on Twitter @KateClarkTweets.
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