Loyalty Prime

Loyalty Prime Overview

Founded 2014
Status Private
Employees 80
Latest Deal Type Series B
Latest Deal Amount $5.5M
Latest Deal Amount
Investors 6

Loyalty Prime General Information


Provider of a cloud based loyalty platform designed to offer flexible loyalty programs. The company's platform uses could based extensive customer loyalty consulting expertise, enabling medium to large enterprises around the world to set up and run loyalty programs easily.

Contact Information

Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Primary Industry
Media and Information Services (B2B)
Other Industries
Business/Productivity Software
Primary Office
  • Landsberger Straße 110
  • 80339 Munich
  • Germany

Loyalty Prime Timeline

Financing RoundCaptured Employee CountEstimated Employee Growth
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Loyalty Prime Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
3. Later Stage VC (Series B) 17-Feb-2020 $5.5M 00.000 Completed Generating Revenue
2. Early Stage VC 29-Nov-2018 00.000 Completed Generating Revenue
1. Early Stage VC (Series A) 19-Dec-2016 $1.59M $1.59M Completed Generating Revenue

Loyalty Prime Competitors (25)

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing
Belly Corporate Backed or Acquired Chicago, IL 000 000 000000000 000
0'00000 Venture Capital-Backed Noida, India 00 00000 00000000000 00000
0000000 Venture Capital-Backed Gurgaon, India 000 000.00 0000000000 0 000.00
000-00 Venture Capital-Backed Portland, OR 000 000.00 000000 00
00000 Formerly VC-backed Mountain View, CA 000 00000 000000&0 00000

Loyalty Prime Executive Team (9)

Name Title Board Seat Contact Info
Christoph Straub Co-Founder & Chief Executive Officer
Jan Riedel Chief Technology Officer
Viktor Gauk Head of Finance
Alexander Brühl Advisor
Andreas Heubl Advisor

3 Former Executives

Loyalty Prime Investors (6)

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Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info
Hi Inov Corporate Venture Capital Minority 000 0000 000000 0
The SaaSgarage Other Minority 000 0000 000000 0
Bayerische Beteiligungsgesellschaft Growth/Expansion Minority 000 0000 000000 0
Alexander Brühl Angel (individual) Minority 000 0000 000000 0
Senovo Venture Capital Minority 000 0000 000000 0

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