Yotpo Overview

  • Founded
  • 2011
  • Status
  • Private
  • Employees
  • 300
  • Latest Deal Type
  • Series E
  • Latest Deal Amount
  • $75M
Latest Deal Amount
  • Investors
  • 26

Yotpo General Information


Developer of eCommerce marketing platform intended for data-driven solutions for reviews, visual UGC, loyalty, referrals, and SMS. The company's platform helps users create videos, reviews, and photos as well as drive interest in a company's website and products, it also has tools to help drive search engine optimization, enabling companies to grow their direct-to-consumer business and sustain lasting customer loyalty.

Contact Information

Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Primary Industry
Media and Information Services (B2B)
Other Industries
Business/Productivity Software
Primary Office
  • 12 David Khakhami Street
  • Tel Aviv
  • Israel

Yotpo Timeline

Financing RoundCaptured Employee CountEstimated Employee Growth
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Yotpo Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
8. Later Stage VC (Series E) 13-Jul-2020 $75M 00000 Completed Generating Revenue
7. Later Stage VC (Series D) 08-Nov-2017 0000 00000 Completed Generating Revenue
6. Later Stage VC (Series C) 14-Jun-2016 0000 000.00 Completed Generating Revenue
5. Early Stage VC (Series B) 23-Jun-2015 0000 000.00 Completed Generating Revenue
4. Early Stage VC 10-Sep-2014 000.00 Completed Startup
3. Early Stage VC (Series A) 08-Jan-2014 0000 000.00 Completed Startup
2. Early Stage VC 30-Oct-2012 $1.5M $2.3M Completed Startup
1. Seed Round 18-Apr-2011 $800K $800K Completed Startup
To view Yotpo’s complete valuation and funding history, request access »

Yotpo Comparisons

HQ Location
Total Raised
Post Valuation
Last Financing Details
Developer of eCommerce marketing platform intended for data-driven solutions for reviews, visual UGC, loyalty, referrals
Media and Information Services (B2B)
Tel Aviv, Israel
300 As of 2020
00000000000 00000


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00000 000 00000000000 00000000 (000)
Los Angeles, CA
00 As of 0000
0.000 0000-00-00
00000000000 000


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000000000000000000000 00000000
New York, NY
000 As of 0000
000000&0 00000
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Yotpo Competitors (40)

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Friendbuy Venture Capital-Backed Los Angeles, CA 00 000 00000000000 000
000000000 Formerly VC-backed New York, NY 000 00000 000000&0 00000
00000000000 Venture Capital-Backed Brighton, United Kingdom 00 000 00000000000 000
00000000 Venture Capital-Backed Oklahoma City, OK 00 000.00 00000000000 000.00
0000000 Venture Capital-Backed Palo Alto, CA 000 0000 00000000000 0000
You’re viewing 5 of 40 competitors. Get the full list »

Yotpo Executive Team (20)

Name Title Board Seat Contact Info
Tomer Tagrin Co-Founder and Chief Executive Officer
Rotem Landa Co-Chief Financial Officer
Omri Cohen Co-Founder and Chief Operating Officer
Omer Cnaani Senior Vice President of Marketing
You’re viewing 4 of 20 executive team members. Get the full list »

Yotpo Board Members (12)

Name Representing Role Since
Adam Fisher Bessemer Venture Partners Board Member 000 0000
Alan Feld Vintage Investment Partners Board Member 000 0000
Aviad Ariel Vertex Ventures Israel Board Observer 000 0000
Christopher Gottschalk Blumberg Capital Board Member 000 0000
Daniel Recanati Rhodium Board Observer 000 0000
You’re viewing 5 of 12 board members. Get the full list »

Yotpo Signals

Growth Rate

0.80% Weekly
Weekly Growth 0.80%, 93rd %ile
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Twitter Followers


Similarweb Unique Visitors


Majestic Referring Domains


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Yotpo Investors (26)

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info
Hanaco Venture Capital Venture Capital Minority 000 0000 000000 0
Vertex Ventures Israel Venture Capital Minority 000 0000 000000 0
ADIP Venture Capital Minority 000 0000 000000 0
Bessemer Venture Partners Venture Capital Minority 000 0000 000000 0
Access Industries Corporation Minority 000 0000 000000 0
You’re viewing 5 of 26 investors. Get the full list »

Yotpo Acquisitions (2)

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
0000000 29-Jan-2020 000000000000000000 Business/Productivity Software 0000 00000
Swell Rewards 09-Aug-2018 Merger/Acquisition 0000 Business/Productivity Software 00000 000000
To view Yotpo’s complete acquisitions history, request access »

Yotpo Subsidiaries (2)

Company Name Industry Location Founded
Swell Rewards Business/Productivity Software Boston, MA 2015
0000000 Business/Productivity Software Cambridge, MA 0000
To view Yotpo’s complete subsidiaries history, request access »