Yotpo Overview

  • Year Founded
  • 2011

Year Founded

  • Status
  • Private

  • Employees
  • 969

Employees

  • Latest Deal Type
  • Later Stage VC

  • Investors
  • 32

Yotpo General Information

Description

Developer of an e-commerce marketing platform designed to empower brands to grow their direct-to-consumer business through customer loyalty. The company's platform offers alternatives for customer reviews, visual marketing, referrals and SMS marketing to promote desirable customer behaviors, enabling clients to effectively leverage social proof and make informed business decisions based on customer feedback.

Contact Information

Website
www.yotpo.com
Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Corporate Office
  • 35 HaMasger Street
  • Tel Aviv
  • Israel
Primary Industry
Business/Productivity Software
Other Industries
Media and Information Services (B2B)
Vertical(s)
AdTech, SaaS, Marketing Tech
Corporate Office
  • 35 HaMasger Street
  • Tel Aviv
  • Israel

Yotpo Timeline

2022202320242025
Financing RoundCaptured Employee CountEstimated Employee Growth

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Yotpo Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
9. Later Stage VC 01-Nov-2023 Completed Generating Revenue
8. Later Stage VC (Series F) 18-Mar-2021 Completed Generating Revenue
7. Later Stage VC (Series E) 13-Jul-2020 Completed Generating Revenue
6. Later Stage VC (Series D) 08-Nov-2017 Completed Generating Revenue
5. Later Stage VC (Series C) 14-Jun-2016 Completed Generating Revenue
4. Early Stage VC (Series B) 23-Jun-2015 Completed Generating Revenue
3. Early Stage VC (Series A) 08-Jan-2014 Completed Startup
2. Seed Round 30-Oct-2012 $1.5M $2.3M Completed Startup
1. Seed Round 18-Apr-2011 $800K $800K Completed Startup
To view Yotpo’s complete valuation and funding history, request access »

Yotpo Cap Table

Stock # of Shares
Authorized
Par Value Dividend Rate (%) Original
Issue Price
Liquidation Liquidation
Pref. Multiple
Conversion Price % Owned
Series F
Series E1
Series E
Series D
Series C1
Series C
Series B2
Series B1
Series B 43,074,520 $0.010000 $0.21 $0.21 1x $0.21 8.96%
Series A1 17,334,900 $0.010000 $0.08 $0.08 1x $0.08 3.06%
To view Yotpo’s complete cap table history, request access »

VC Exit Predictor

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Opportunity Score

Calculated using Exit Type probabilities, the company’s stage, and PitchBook’s historical returns data.

Exit Type

Evaluates the likelihood of a successful exit for investors, and the most likely exit type.

Yotpo Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Developer of an e-commerce marketing platform designed to empower brands to grow their direct-to-consumer business throu
Business/Productivity Software
Tel Aviv, Israel
969 As of 2024

Petersfield, United Kingdom
 

Palo Alto, CA
 
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Yotpo Competitors (32)

One of Yotpo’s 32 competitors is Feefo, a Private Equity-Backed company based in Petersfield, United Kingdom.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Feefo Private Equity-Backed Petersfield, United Kingdom
Birdeye (Business/Productivity Software) Venture Capital-Backed Palo Alto, CA
Friendbuy Formerly VC-backed Los Angeles, CA
Extole Venture Capital-Backed San Francisco, CA
SailPlay Formerly VC-backed New York, NY
You’re viewing 5 of 32 competitors. Get the full list »

Yotpo Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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Yotpo Investors (32)

Investor Name Investor Type Holding Investor Since Participating Rounds
Fabrica Ventures Venture Capital Minority
Karmel Capital PE/Buyout Minority
ClalTech Corporate Venture Capital Minority
Cooper Square Ventures Growth/Expansion Minority
Shavit Capital PE/Buyout Minority
You’re viewing 5 of 32 investors. Get the full list »

Yotpo Investments & Acquisitions (4)

Yotpo’s most recent deal was a Seed Round with Prescient AI for . The deal was made on 15-Mar-2023.

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
Prescient AI 15-Mar-2023 Seed Round Media and Information Services (B2B)
RA/RE DESIGN GROUP 19-Aug-2021 Accelerator/Incubator Other Commercial Services
SMSBump 29-Jan-2020 Merger/Acquisition Business/Productivity Software
Swell Rewards 09-Aug-2018 Merger/Acquisition Business/Productivity Software
To view Yotpo’s complete investments and acquisitions history, request access »

Affiliates

Subsidiaries (1)

Name Industry Location Year Founded
SMSBump Cambridge, MA 2014

Yotpo FAQs

  • When was Yotpo founded?

    Yotpo was founded in 2011.

  • Where is Yotpo headquartered?

    Yotpo is headquartered in Tel Aviv, Israel.

  • What is the size of Yotpo?

    Yotpo has 969 total employees.

  • What industry is Yotpo in?

    Yotpo’s primary industry is Business/Productivity Software.

  • Is Yotpo a private or public company?

    Yotpo is a Private company.

  • What is Yotpo’s current revenue?

    The current revenue for Yotpo is .

  • How much funding has Yotpo raised over time?

    Yotpo has raised $425M.

  • Who are Yotpo’s investors?

    Fabrica Ventures, Karmel Capital, ClalTech, Cooper Square Ventures, and Shavit Capital are 5 of 32 investors who have invested in Yotpo.

  • Who are Yotpo’s competitors?

    Feefo, Birdeye (Business/Productivity Software), Friendbuy, Extole, and SailPlay are some of the 32 competitors of Yotpo.

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