Tray Overview

  • Year Founded
  • 2013

Year Founded

  • Status
  • Private

  • Employees
  • 79

Employees

  • Latest Deal Type
  • Later Stage VC

  • Investors
  • 12

Tray General Information

Description

Developer of an enterprise point of sale system designed for the needs of multi-site operators. The company's system offers self-service ordering. kitchen display, menu management, and payment facilities, manages prices, items, promotions, taxes, and other configuration updates, and runs reports and conducts analysis across multiple stores, enabling restaurants to remove operational boundaries.

Contact Information

Website
www.tray.com
Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Corporate Office
  • 255 Giralda Avenue
  • 5th Floor
  • Coral Gables, FL 33134
  • United States
+1 (844)
Primary Industry
Business/Productivity Software
Vertical(s)
SaaS, Artificial Intelligence & Machine Learning, Restaurant Technology, Mobile
Corporate Office
  • 255 Giralda Avenue
  • 5th Floor
  • Coral Gables, FL 33134
  • United States
+1 (844)

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Tray Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
6. Later Stage VC 02-Oct-2024 Completed Generating Revenue
5. Seed Round 17-Dec-2021 Completed Generating Revenue
4. Debt - PPP 27-Apr-2020 Completed Generating Revenue
3. Seed Round 14-Aug-2019 Completed Generating Revenue
2. Seed Round 12-Sep-2017 $3M $3.9M Completed Generating Revenue
1. Seed Round 03-Mar-2016 $900K $900K Completed Startup
To view Tray’s complete valuation and funding history, request access »

Tray Cap Table

Stock # of Shares
Authorized		 Par Value Dividend Rate (%) Original
Issue Price		 Liquidation Liquidation
Pref. Multiple		 Conversion Price % Owned
Seed 6-A
Seed 6
To view Tray’s complete cap table history, request access »

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Tray Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Developer of an enterprise point of sale system designed for the needs of multi-site operators. The company's system off
Business/Productivity Software
Coral Gables, FL
79 As of 2025

Tel Aviv, Israel
 

Alameda, CA
 
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Tray Competitors (11)

One of Tray’s 11 competitors is Panoply (Database Software), a Formerly VC-backed company based in Tel Aviv, Israel.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Panoply (Database Software) Formerly VC-backed Tel Aviv, Israel
Jitterbit Private Equity-Backed Alameda, CA
Adeptia Private Equity-Backed Chicago, IL
Aerospike Private Equity-Backed Mountain View, CA
ConnectPlaza Corporation Dordrecht, Netherlands
You’re viewing 5 of 11 competitors. Get the full list »

Tray Patents

  • 6

    Total Documents Applications and Grants

  • Total Patents Families

  • 2

    Granted

  • Pending

  • Expiring in next 12 mo

Tray Recent Patent Activity

Publication ID Patent Title Status First Filing Date Technology (CPC) Citations
US-10366382-B2 System and method for processing orders Inactive 28-Oct-2013
US-10510058-B1 System and method for processing orders Inactive 28-Oct-2013
US-20150332243-A1 System and method for processing orders Active 28-Oct-2013
US-20170178109-A1 System and method for processing orders Active 28-Oct-2013
US-9626671-B2 System and method for processing orders Inactive 28-Oct-2013 G06Q20/209
To view Tray’s complete patent history, request access »

Tray Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

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Tray Investors (12)

Investor Name Investor Type Holding Investor Since Participating Rounds
Alraedah Finance Corporation Minority
Graphene Ventures Venture Capital Minority
AgFunder Venture Capital Minority
Arcturus Venture Family Office Minority
Silicon Valley Growth Syndicate Venture Capital Minority
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Tray FAQs

  • When was Tray founded?

    Tray was founded in 2013.

  • Where is Tray headquartered?

    Tray is headquartered in Coral Gables, FL.

  • What is the size of Tray?

    Tray has 79 total employees.

  • What industry is Tray in?

    Tray’s primary industry is Business/Productivity Software.

  • Is Tray a private or public company?

    Tray is a Private company.

  • What is Tray’s current revenue?

    The current revenue for Tray is .

  • How much funding has Tray raised over time?

    Tray has raised $10.9M.

  • Who are Tray’s investors?

    Alraedah Finance, Graphene Ventures, AgFunder, Arcturus Venture, and Silicon Valley Growth Syndicate are 5 of 12 investors who have invested in Tray.

  • Who are Tray’s competitors?

    Panoply (Database Software), Jitterbit, Adeptia, Aerospike, and ConnectPlaza are some of the 11 competitors of Tray.

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