Yieldify Overview

  • Year Founded
  • 2012

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 106

Employees

  • Latest Deal Type
  • M&A

Yieldify General Information

Description

Developer of predictive marketing technologies designed to help websites make every interaction count. The company's technologies offer services for on-site targeting, multi-channel abandonment analytics, and email-based personalized campaigns, enabling businesses to personalize the full customer journey.

Contact Information

Website
www.yieldify.com
Formerly Known As
Mobirf
Ownership Status
Acquired/Merged
Financing Status
Formerly VC-backed
Corporate Office
  • 5th Floor, Aldgate Tower
  • 2 Leman Street
  • London E1 8FA
  • England, United Kingdom
+44 020
Primary Industry
Business/Productivity Software
Other Industries
Media and Information Services (B2B)
Acquirer
Publicis Groupe
Vertical(s)
SaaS, Marketing Tech, TMT
Corporate Office
  • 5th Floor, Aldgate Tower
  • 2 Leman Street
  • London E1 8FA
  • England, United Kingdom
+44 020

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Yieldify Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
7. Merger/Acquisition 05-Jan-2023 Completed Generating Revenue
6. Later Stage VC (Series B) 03-May-2017 Completed Generating Revenue
5. Early Stage VC (Series A) 10-Sep-2015 Completed Generating Revenue
4. Seed Round 07-Apr-2014 Completed Generating Revenue
3. Seed Round 30-Aug-2013 Completed Generating Revenue
2. Accelerator/Incubator Completed Startup
1. Accelerator/Incubator Completed Startup
To view Yieldify’s complete valuation and funding history, request access »

Yieldify Cap Table

Stock # of Shares
Authorized		 Par Value Dividend Rate (%) Original
Issue Price		 Liquidation Liquidation
Pref. Multiple		 Conversion Price % Owned
Series B
Series A
Series A
Seed Preferred
Ordinary
Ordinary 22,500 $0.001268 $2.54 $2.54 1x $2.54 0.87%
Ordinary 54,054 $0.001268 $0.38 $0.38 1x $0.38 2.1%
To view Yieldify’s complete cap table history, request access »

Yieldify Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Developer of predictive marketing technologies designed to help websites make every interaction count. The company's tec
Business/Productivity Software
London, United Kingdom
106 As of 2023

London, United Kingdom
 

Helsinki, Finland
 
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Yieldify Competitors (64)

One of Yieldify’s 64 competitors is Ometria, a Private Equity-Backed company based in London, United Kingdom.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Ometria Private Equity-Backed London, United Kingdom
Nosto Venture Capital-Backed Helsinki, Finland
Bluecore Formerly VC-backed New York, NY
Hive Marketing Cloud Private Equity-Backed Bristol, United Kingdom
Insider One Venture Capital-Backed Istanbul, Turkey
You’re viewing 5 of 64 competitors. Get the full list »

Yieldify Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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Yieldify Former Investors (21)

Investor Name Investor Type Holding Investor Since Participating Rounds
Binomial Ventures Venture Capital Minority
Angel (individual) Minority
Angel (individual) Minority
Data Point Capital Venture Capital Minority
EG Capital Advisors PE/Buyout Minority
You’re viewing 5 of 21 investors. Get the full list »

Yieldify Investments (1)

Yieldify’s most recent deal was a Seed Round with StackOne. The deal was made on 02-Jun-2023.

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
StackOne 02-Jun-2023 Seed Round Business/Productivity Software
To view Yieldify’s complete investments history, request access »

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Yieldify FAQs

  • When was Yieldify founded?

    Yieldify was founded in 2012.

  • Where is Yieldify headquartered?

    Yieldify is headquartered in London, United Kingdom.

  • What is the size of Yieldify?

    Yieldify has 106 total employees.

  • What industry is Yieldify in?

    Yieldify’s primary industry is Business/Productivity Software.

  • Is Yieldify a private or public company?

    Yieldify is a Private company.

  • What is Yieldify’s current revenue?

    The current revenue for Yieldify is .

  • How much funding has Yieldify raised over time?

    Yieldify has raised $20M.

  • Who are Yieldify’s investors?

    Binomial Ventures, , , Data Point Capital, and EG Capital Advisors are 5 of 21 investors who have invested in Yieldify.

  • Who are Yieldify’s competitors?

    Ometria, Nosto, Bluecore, Hive Marketing Cloud, and Insider One are some of the 64 competitors of Yieldify.

  • When was Yieldify acquired?

    Yieldify was acquired on 05-Jan-2023.

  • Who acquired Yieldify?

    Yieldify was acquired by Publicis Groupe.

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