Whichit Overview
- Founded
-
2012

- Status
-
Private
- Employees
-
3

- Latest Deal Type
-
Later Stage VC
- Latest Deal Amount
-
$260K
- Investors
-
6
Whichit General Information
Description
Developer of an interactive commercial content platform intended to offer clear and precise customer insights without disrupting their experience. The company's platform permits the creation of rich media unique ad units in the form of polls, quizzes, trivia, and surveys for offers quick audience segmentation and retargeting based on preferences, enabling advertisers and publishers to increase engagement levels and gain actionable insights.
Contact Information
Website
www.whichit.co
Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Primary Industry
Media and Information Services (B2B)
Other Industries
Business/Productivity Software
Primary Office
- 9 HaArad Street
- Ramat HaChayal
- Tel Aviv 61580
- Israel
Whichit Valuation & Funding
Deal Type | Date | Amount | Raised to Date | Post-Val | Status | Stage |
---|---|---|---|---|---|---|
7. Later Stage VC | 07-Feb-2019 | $260K | 00.000 | 00.000 | Completed | Generating Revenue |
6. Seed Round | 28-May-2018 | 00.000 | 00.00 | 00.000 | Completed | Generating Revenue |
5. Seed Round | 18-Nov-2016 | 00000 | 00000 | 00.000 | Completed | Generating Revenue |
4. Grant | 30-Jul-2015 | 00000 | 00000 | Completed | Generating Revenue | |
3. Seed Round | 03-Jun-2015 | 00000 | 00000 | 00.000 | Completed | Generating Revenue |
2. Accelerator/Incubator | 01-Jan-2015 | Completed | Generating Revenue | |||
1. Accelerator/Incubator | 01-Jan-2014 | Completed | Generating Revenue |
Whichit Cap Table
Stock | # of Shares Authorized |
Par Value | Dividend Rate (%) | Original Issue Price |
Liquidation | Liquidation Pref. Multiple |
Conversion Price | % Owned |
---|---|---|---|---|---|---|---|---|
Ordinary | 00,000 | 00.000000 | 000.00 | 000.00 | 00 | 000.00 | 00.000 | |
Ordinary | 00,000 | 00.000000 | 000.00 | 000.00 | 00 | 000.00 | 0.00 | |
Ordinary | 864 | $0.012991 | $16.54 | $16.54 | 1x | $16.54 | 0.41% | |
Ordinary | 14,921 | $0.012991 | $16.54 | $16.54 | 1x | $16.54 | 7.14% |
Whichit Executive Team (3)
Name | Title | Board Seat | Contact Info |
---|---|---|---|
Jonathan Gan | Co-Founder & Chief Executive Officer | ||
Galit Gan | Co-Founder & Creative Director |
Whichit Signals
Whichit Investors (6)
Investor Name | Investor Type | Holding | Investor Since | Participating Rounds | Contact Info |
---|---|---|---|---|---|
Eden Rock Capital Management | Venture Capital | Minority | 000 0000 | 000000 0 | |
Galvanise Capital | Angel Group | Minority | 000 0000 | 000000 0 | |
Rob Dobson | Angel (individual) | Minority | 000 0000 | 000000 0 | |
Innovate UK | Government | 000 0000 | 000000 0 | ||
FbStart | Accelerator/Incubator | 000 0000 | 000000 0 |