WhatUsersDo Overview

  • Year Founded
  • 2008

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 40


  • Latest Deal Type
  • M&A

WhatUsersDo General Information


Provider of a user experience testing platform created to understand customers and improve conversions. The company's user experience testing platform gets on-demand videos of customers using website or app and speaking their thought, identifies bugs and conversion killers on key customer journeys, captures and organizes users feedback in real time that helps internet marketers, design agencies, website owners and developers in their various user experience goals, helping companies, enabling clients to test usability, benchmark competing websites, understand user behaviour and get feedback on their online propositions to improve their websites on desktop, tablet and mobile devices.

Contact Information

Ownership Status
Financing Status
Formerly VC-backed
Primary Industry
Media and Information Services (B2B)
Other Industries
Business/Productivity Software
Corporate Office
  • United House, North Road
  • London N7 9DP
  • England, United Kingdom

Want detailed data on 3M+ companies?

What you see here scratches the surface

Request a free trial

Want to dig into this profile?

We’ll help you find what you need

Learn more

WhatUsersDo Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
5. Merger/Acquisition 21-Dec-2017 00.000 Completed Generating Revenue
4. Later Stage VC 29-Apr-2016 00000 00.000 Completed Generating Revenue
3. Angel (individual) 01-Mar-2014 00000 00.000 00.000 Completed Generating Revenue
2. Early Stage VC 15-May-2012 $580K $669K 00.000 Completed Product Development
1. Seed Round 01-Jan-2009 $89K $89K Completed Startup
To view WhatUsersDo’s complete valuation and funding history, request access »

WhatUsersDo Cap Table

Stock # of Shares
Par Value Dividend Rate (%) Original
Issue Price
Liquidation Liquidation
Pref. Multiple
Conversion Price % Owned
Ordinary 2 0,000 00.000000 000.00 000.00 00 000.00 00.000
Ordinary 1 0,000 00.000000 000.0 000.0 00 000.0 00.000
To view WhatUsersDo’s complete cap table history, request access »

WhatUsersDo Comparisons

HQ Location
Total Raised
Post Valuation
Provider of a user experience testing platform created to understand customers and improve conversions. The company's us
Media and Information Services (B2B)
London, United Kingdom
40 As of 2015
000000&0 00.000


sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labo
Palo Alto, CA
00 As of 0000
00.00 0000-00-00
00000000000 00.000


nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa q
Sydney, Australia
000 As of 0000
0000 0000-00-00
00000000000 000.00
Add Comparison

PitchBook’s comparison feature gives you a side-by-side look at key metrics for similar companies. Personalize which data points you want to see and create visualizations instantly.

Request a free trial

WhatUsersDo Competitors (74)

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Lookback Venture Capital-Backed Palo Alto, CA 00 00.000 00000000000 00.000
Dovetail (Business/Productivity Software) Venture Capital-Backed Sydney, Australia 000 000.00 00000000000 000.00
UserZoom Private Equity-Backed Los Gatos, CA 000 00000 000000000 00000
Pendo Venture Capital-Backed Raleigh, NC 000 00000 00000000000 00000
Smartlook Formerly VC-backed Brno, Czech Republic 000 00.00 000000&0 00.00
You’re viewing 5 of 74 competitors. Get the full list »

WhatUsersDo Patents

WhatUsersDo Recent Patent Activity

Publication ID Patent Title Status First Filing Date Technology (CPC) Citations
AU-PN565895-A0 Construction elements Inactive 26-Sep-1995

WhatUsersDo Executive Team (10)

Name Title Board Seat Contact Info
Valerie Baudry Finance & Office Manager
Christopher Wilds Investor
You’re viewing 2 of 10 executive team members. Get the full list »

WhatUsersDo Signals

Growth Rate

0.80% Weekly
Weekly Growth 0.80%, 93rd %
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Twitter Followers


Similarweb Unique Visitors


Majestic Referring Domains


PitchBook’s non-financial metrics help you gauge a company’s traction and growth using web presence and social reach.

Request a free trial

WhatUsersDo Former Investors (4)

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info
Christopher Wilds Angel (individual) Minority 000 0000 000000 0
Gerard Callaghan Angel (individual) Minority 000 0000 000000 0
Mathew Witt Angel (individual) Minority 000 0000 000000 0
Northstar Ventures Venture Capital Minority 000 0000 000000 0
To view WhatUsersDo’s complete investors history, request access »

Data Transparency

  • Meet our data hygiene team

    Discover how our experts ensure you’re getting the most accurate financial data in the industry.

    Read blog »
  • How PitchBook sources data

    Our data operations team has logged over 3.5 million hours researching, organizing, and integrating the information you need most.

    Discover our process »