WhatUsersDo Overview

  • Year Founded
  • 2008

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 40

Employees

  • Latest Deal Type
  • M&A

WhatUsersDo General Information

Description

Provider of a user experience testing platform created to understand customers and improve conversions. The company's user experience testing platform gets on-demand videos of customers using website or app and speaking their thought, identifies bugs and conversion killers on key customer journeys, captures and organizes users feedback in real time that helps internet marketers, design agencies, website owners and developers in their various user experience goals, helping companies, enabling clients to test usability, benchmark competing websites, understand user behaviour and get feedback on their online propositions to improve their websites on desktop, tablet and mobile devices.

Contact Information

Website
www.whatusersdo.com
Ownership Status
Acquired/Merged
Financing Status
Formerly VC-backed
Corporate Office
  • United House, North Road
  • London N7 9DP
  • England, United Kingdom
Primary Industry
Media and Information Services (B2B)
Other Industries
Business/Productivity Software
Acquirer
UserZoom
Vertical(s)
SaaS, TMT
Corporate Office
  • United House, North Road
  • London N7 9DP
  • England, United Kingdom

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WhatUsersDo Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
5. Merger/Acquisition 21-Dec-2017 Completed Generating Revenue
4. Later Stage VC 29-Apr-2016 Completed Generating Revenue
3. Later Stage VC 24-Mar-2014 Completed Generating Revenue
2. Early Stage VC 15-May-2012 $507K $596K Completed Product Development
1. Seed Round 01-Jan-2009 $89K $89K Completed Startup
To view WhatUsersDo’s complete valuation and funding history, request access »

WhatUsersDo Cap Table

Stock # of Shares
Authorized		 Par Value Dividend Rate (%) Original
Issue Price		 Liquidation Liquidation
Pref. Multiple		 Conversion Price % Owned
Ordinary
Ordinary
Ordinary
Ordinary 644 $0.014293 $66.58 $66.58 $66.58 2.07%
Ordinary 6,114 $0.014293 $66.62 $66.62 $66.62 19.69%
To view WhatUsersDo’s complete cap table history, request access »

WhatUsersDo Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Provider of a user experience testing platform created to understand customers and improve conversions. The company's us
Media and Information Services (B2B)
London, United Kingdom
40 As of 2015

Santa Cruz, CA
 

San Francisco, CA
 
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WhatUsersDo Competitors (70)

One of WhatUsersDo’s 70 competitors is Lookback, a Venture Capital-Backed company based in Santa Cruz, CA.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Lookback Venture Capital-Backed Santa Cruz, CA
Heap Formerly VC-backed San Francisco, CA
Mixpanel Venture Capital-Backed San Francisco, CA
Help Scout Venture Capital-Backed Boston, MA
Lucky Orange Formerly Accelerator/Incubator backed Overland Park, KS
You’re viewing 5 of 70 competitors. Get the full list »

WhatUsersDo Patents

  • 1

    Total Documents Applications and Grants

  • Total Patents Families

  • Granted

  • Pending

  • Expiring in next 12 mo

WhatUsersDo Recent Patent Activity

Publication ID Patent Title Status First Filing Date Technology (CPC) Citations
AU-PN565895-A0 Construction elements Inactive 26-Sep-1995

WhatUsersDo Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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WhatUsersDo Former Investors (4)

Investor Name Investor Type Holding Investor Since Participating Rounds
Christopher Wilds Angel (individual) Minority
Gerard Callaghan Angel (individual) Minority
Mathew Witt Angel (individual) Minority
Northstar Ventures Venture Capital Minority
To view WhatUsersDo’s complete investors history, request access »

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WhatUsersDo FAQs

  • When was WhatUsersDo founded?

    WhatUsersDo was founded in 2008.

  • Where is WhatUsersDo headquartered?

    WhatUsersDo is headquartered in London, United Kingdom.

  • What is the size of WhatUsersDo?

    WhatUsersDo has 40 total employees.

  • What industry is WhatUsersDo in?

    WhatUsersDo’s primary industry is Media and Information Services (B2B).

  • Is WhatUsersDo a private or public company?

    WhatUsersDo is a Private company.

  • What is WhatUsersDo’s current revenue?

    The current revenue for WhatUsersDo is .

  • How much funding has WhatUsersDo raised over time?

    WhatUsersDo has raised $1.56M.

  • Who are WhatUsersDo’s investors?

    Christopher Wilds, Gerard Callaghan, Mathew Witt, and Northstar Ventures have invested in WhatUsersDo.

  • Who are WhatUsersDo’s competitors?

    Lookback, Heap, Mixpanel, Help Scout, and Lucky Orange are some of the 70 competitors of WhatUsersDo.

  • When was WhatUsersDo acquired?

    WhatUsersDo was acquired on 21-Dec-2017.

  • Who acquired WhatUsersDo?

    WhatUsersDo was acquired by UserZoom.

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