ConsumerDirect Overview

  • Year Founded
  • 2003

Year Founded

  • Status
  • Private

  • Employees
  • 101

Employees

  • Latest Deal Type
  • Crowdfunding
  • (Announced)

ConsumerDirect General Information

Description

Developer of an online SaaS platform intended to help people get approved for better loan rates, amounts, and terms. The service provides subscribers with interactive credit score tools and action buttons direct to financial institutions reducing complexity, cost, and time to achieve a calculated future credit score target, enabling users to avail of a single platform for their credit, money, and privacy needs.

Contact Information

Website
www.consumerdirect.com
Formerly Known As
Pathwaydata, Inc.
Ownership Status
Privately Held (backing)
Financing Status
Angel-Backed
Corporate Office
  • 2983 Michelson Drive
  • Suite 230
  • Irvine, CA 92612
  • United States
+1 (714)
Primary Industry
Financial Software
Other Industries
Other Financial Services
Vertical(s)
SaaS, TMT, FinTech
Corporate Office
  • 2983 Michelson Drive
  • Suite 230
  • Irvine, CA 92612
  • United States
+1 (714)

ConsumerDirect Timeline

2022202320242025
Financing RoundCaptured Employee CountEstimated Employee Growth

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ConsumerDirect Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
3. Equity Crowdfunding 15-May-2025 Announced Profitable
2. Equity Crowdfunding 15-Mar-2024 Completed Profitable
1. Debt - General 01-Oct-2021 $15M $15M Completed Profitable
To view ConsumerDirect’s complete valuation and funding history, request access »

ConsumerDirect Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Developer of an online SaaS platform intended to help people get approved for better loan rates, amounts, and terms. The
Financial Software
Irvine, CA
101 As of 2025

Mountain View, CA
 

Oakland, CA
 
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ConsumerDirect Competitors (7)

One of ConsumerDirect’s 7 competitors is Credit Sesame, a Private Equity-Backed company based in Mountain View, CA.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Credit Sesame Private Equity-Backed Mountain View, CA
Credit Karma Venture Capital-Backed Oakland, CA
Equifax Corporation Atlanta, GA
TransUnion Formerly PE-Backed Chicago, IL
IDIQ Private Equity-Backed Temecula, CA
You’re viewing 5 of 7 competitors. Get the full list »

ConsumerDirect Patents

  • 26

    Total Documents Applications and Grants

  • Total Patents Families

  • 24

    Granted

  • 2

    Pending

  • Expiring in next 12 mo

ConsumerDirect Recent Patent Activity

Publication ID Patent Title Status First Filing Date Technology (CPC) Citations
US-20240396896-A1 Systems and methods for individual identification through heuristics or machine learning Pending 24-May-2023
US-D1056077-S1 Plush toy Active 08-Mar-2023
US-D1056084-S1 Plush toy Active 08-Mar-2023
US-D1054507-S1 Plush toy Active 08-Mar-2023
US-D1061738-S1 Plush toy Active 08-Mar-2023
To view ConsumerDirect’s complete patent history, request access »

ConsumerDirect Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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ConsumerDirect FAQs

  • When was ConsumerDirect founded?

    ConsumerDirect was founded in 2003.

  • Where is ConsumerDirect headquartered?

    ConsumerDirect is headquartered in Irvine, CA.

  • What is the size of ConsumerDirect?

    ConsumerDirect has 101 total employees.

  • What industry is ConsumerDirect in?

    ConsumerDirect’s primary industry is Financial Software.

  • Is ConsumerDirect a private or public company?

    ConsumerDirect is a Private company.

  • What is ConsumerDirect’s current revenue?

    The current revenue for ConsumerDirect is .

  • How much funding has ConsumerDirect raised over time?

    ConsumerDirect has raised $15.5M.

  • Who are ConsumerDirect’s competitors?

    Credit Sesame, Credit Karma, Equifax, TransUnion, and IDIQ are some of the 7 competitors of ConsumerDirect.

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