Planters Overview

  • Year Founded
  • 1906

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 5,000

Employees

  • Latest Deal Type
  • M&A

  • Financing Rounds
  • 3

Planters General Information

Description

Manufacturer of nut-based snack products serving customers across United States. The company offers cashew, peanuts, pistachios, mixed nuts and snacking products to its customers.

Contact Information

Website
www.planters.com
Formerly Known As
Planters Nut and Chocolate Company
Ownership Status
Acquired/Merged
Financing Status
Corporate Backed or Acquired
Corporate Office
  • 3 Lakes Drive
  • Northfield, IL 60093
  • United States
Primary Industry
Food Products
Acquirer
Hormel Foods
Corporate Office
  • 3 Lakes Drive
  • Northfield, IL 60093
  • United States

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Planters Valuation & Funding

Deal Type Date Amount Valuation/
EBITDA		 Post-Val Status Debt

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Planters Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Manufacturer of nut-based snack products serving customers across United States. The company offers cashew, peanuts, pis
Food Products
Northfield, IL
5,000 As of 1950
00.00 0000-00-00
000000&0

000000

sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labo
0000 00000000
Dayton, OH
00 As of 0000

000 00

rit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur si
0000 00000000
Minneapolis, MN
00 As of 0000
00.000
00000000000 00.000
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Planters Competitors (10)

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Mikesell's Corporation Dayton, OH 00
Way Better Snacks Private Equity-Backed Minneapolis, MN 00 00.000 00000000000 00.000
Shearer's Snacks Private Equity-Backed Massillon, OH 0000 00000 00000000. 00
Kellogg Rus Corporate Backed or Acquired Moscow, Russia 000000&0
Amy's Kitchen Corporation Petaluma, CA 0000
You’re viewing 5 of 10 competitors. Get the full list »

Planters Patents

  • 3

    Total Documents Applications and Grants

  • 000

    Total Patents Families

  • 000

    Granted

  • 000

    Pending

  • 000

    Expiring in next 12 mo

Planters Recent Patent Activity

Publication ID Patent Title Status First Filing Date Technology (CPC) Citations
CA-385769-A Display carton Inactive 19-Dec-1939
CA-282724-A Display carton Inactive 21-Aug-1928
US-1609186-A Display carton Inactive 26-May-1925 B65D5/524

Planters Signals

Growth Rate

0.80% Weekly
Growth
Weekly Growth 0.80%, 93rd %
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Similarweb Unique Visitors

15.0K

Majestic Referring Domains

314

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Planters Former Investors

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info

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Planters FAQs

  • When was Planters founded?

    Planters was founded in 1906.

  • Where is Planters headquartered?

    Planters is headquartered in Northfield, IL.

  • What is the size of Planters?

    Planters has 5,000 total employees.

  • What industry is Planters in?

    Planters’s primary industry is Food Products.

  • Is Planters a private or public company?

    Planters is a Private company.

  • What is the current valuation of Planters?

    The current valuation of Planters is 00.00.

  • What is Planters’s current revenue?

    The current revenue for Planters is 00000.

  • Who are Planters’s investors?

    Fenwick Brands and Kraft Heinz have invested in Planters.

  • Who are Planters’s competitors?

    Mikesell's, Way Better Snacks, Shearer's Snacks, Kellogg Rus, and Amy's Kitchen are some of the 10 competitors of Planters.

  • When was Planters acquired?

    Planters was acquired on 07-Jun-2021.

  • Who acquired Planters?

    Planters was acquired by Hormel Foods.

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