Russell Athletic Overview

  • Founded
  • 1902
  • Status
  • Acquired/​Merged
  • Employees
  • 15,500
  • Latest Deal Type
  • M&A
  • Financing Rounds
  • 2
  • Investments
  • 3

Russell Athletic General Information


Manufacturer of athletic apparel. The company manufactures and markets athletic apparel, footwear and sporting goods under brand names including Russell Athletic, Jerzees, Spalding, Brooks, and Huffy Sports. It distributes its products through multiple sales channels including mass merchants, sporting goods stores, and screen-printing shops that customize basic apparel.

Contact Information

Formerly Known As
Russell Brands, Russell Corp
Ownership Status
(Operating Subsidiary)
Financing Status
Corporate Backed or Acquired
Primary Industry
Other Industries
Recreational Goods
Parent Company
Primary Office
  • PO Box 90015
  • Bowling Green, KY 42102
  • United States
+1 (877) 000-0000
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Russell Athletic Valuation & Funding

Deal Type Date Amount Valuation/
Post-Val Status Debt

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Russell Athletic Signals

Growth Rate

0.80% Weekly
Weekly Growth 0.80%, 93rd %ile
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Twitter Followers


Similarweb Unique Visitors


Majestic Referring Domains


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Russell Athletic Acquisitions (3)

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
000000 000000 30-Dec-2004 000000000000000000 00000 Footwear
00000000 01-Apr-2003 000000000000000000 Recreational Goods
Bike Athletic 01-Feb-2003 Merger/Acquisition 000.00 Recreational Goods 0000 0000
To view Russell Athletic’s complete acquisitions history, request access »

Russell Athletic Subsidiaries (2)

Company Name Industry Location Founded
Brooks Sports Footwear Seattle, WA 1914
00000000 Recreational Goods Bowling Green, KY 0000
To view Russell Athletic’s complete subsidiaries history, request access »