Primos Overview

  • Year Founded
  • 1976

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 120

Employees

  • Latest Deal Type
  • Buyout/​LBO

  • Financing Rounds
  • 3

  • Investments
  • 2

Primos General Information

Description

Designer and manufacturer of game calls and accessories for the outdoor industry. The company offers its products under the brands including the CAN, Hoochie Mama, Buck Roar, and B-Mobile. It also offers TRUTH video series and a TV show 'Primos TRUTH About Hunting', which airs weekly on the Outdoor Channel. It manufactures around 620 products. It holds 26 patents and numerous trademarks.

Contact Information

Website
www.primos.com
Ownership Status
Acquired/Merged
Financing Status
Formerly PE-Backed
Corporate Office
  • 604 First Street
  • Flora, MS 39071
  • United States
+1 (601)
Primary Industry
Recreational Goods
Acquirer
Bushnell
Vertical(s)
Manufacturing
Corporate Office
  • 604 First Street
  • Flora, MS 39071
  • United States
+1 (601)

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Primos Valuation & Funding

Deal Type Date Amount Valuation/
EBITDA		 Post-Val Status Debt

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Primos Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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Primos Former Investors

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info

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Primos Investments (2)

Primos’s most recent deal was a Buyout/LBO with Ground Max Hunting Blinds. The deal was made on 04-Jan-2008.

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
Ground Max Hunting Blinds 04-Jan-2008 Buyout/LBO Recreational Goods
Double Bull Archery 30-Nov-2007 Buyout/LBO Recreational Goods
To view Primos’s complete investments history, request access »

Primos FAQs

  • When was Primos founded?

    Primos was founded in 1976.

  • Where is Primos headquartered?

    Primos is headquartered in Flora, MS.

  • What is the size of Primos?

    Primos has 120 total employees.

  • What industry is Primos in?

    Primos’s primary industry is Recreational Goods.

  • Is Primos a private or public company?

    Primos is a Private company.

  • What is Primos’s current revenue?

    The current revenue for Primos is .

  • Who are Primos’s investors?

    Optronics has invested in Primos.

  • When was Primos acquired?

    Primos was acquired on 30-Apr-2012.

  • Who acquired Primos?

    Primos was acquired by Bushnell.

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