Social Nature Overview

  • Year Founded
  • 2014

Year Founded

  • Status
  • Private

  • Employees
  • 35


  • Latest Deal Type
  • 2ndary - Private

  • Investors
  • 21

Social Nature General Information


Operator of a product launch platform intended for emerging CPG brands. The company's platform allows users to test new natural and organic products and generate advanced insights which are then used by retailers to make decisions on what products to stock on their shelves, enabling users to discover, try and review products.

Contact Information

Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Primary Industry
Food Products
Other Industries
Information Services (B2C)
Media and Information Services (B2B)
Corporate Office
  • 1238 Homer Street
  • Suite 200
  • Vancouver, British Columbia V6B 2Y5
  • Canada

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Social Nature Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
5. Secondary Transaction - Private 20-Apr-2022 00.000 Completed Generating Revenue
4. Later Stage VC 06-Feb-2020 0000 00.000 Completed Generating Revenue
3. Angel (individual) 01-Oct-2019 0000 00.000 Completed Generating Revenue
2. Seed Round 02-Jun-2016 $1M $1M Completed Generating Revenue
1. Accelerator/Incubator 07-Mar-2014 Completed Startup
To view Social Nature’s complete valuation and funding history, request access »

Social Nature Executive Team (6)

Name Title Board Seat Contact Info
Annalea Krebs Founder & Chief Executive Officer
Leanne Armstrong Acting Chief Financial Officer
Jerrid Grimm Advisor
Jonathan Bixby Advisor
You’re viewing 4 of 6 executive team members. Get the full list »

Social Nature Signals

Growth Rate

0.80% Weekly
Weekly Growth 0.80%, 93rd %
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Twitter Followers


Similarweb Unique Visitors


Majestic Referring Domains


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Social Nature Investors (21)

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info
Active Impact Investments Venture Capital Minority 000 0000 000000 0
Fulmer & Company PE/Buyout Minority 000 0000 000000 0
Lyra Growth Partners Growth/Expansion Minority 000 0000 000000 0
Alliance of Angels Angel Group Minority 000 0000 000000 0
BDC Capital Growth/Expansion Minority 000 0000 000000 0
You’re viewing 5 of 21 investors. Get the full list »

Social Nature FAQs

  • When was Social Nature founded?

    Social Nature was founded in 2014.

  • Who is the founder of Social Nature?

    Annalea Krebs is the founder of Social Nature.

  • Who is the CEO of Social Nature?

    Annalea Krebs is the CEO of Social Nature.

  • Where is Social Nature headquartered?

    Social Nature is headquartered in Vancouver, Canada.

  • What is the size of Social Nature?

    Social Nature has 35 total employees.

  • What industry is Social Nature in?

    Social Nature’s primary industry is Food Products.

  • Is Social Nature a private or public company?

    Social Nature is a Private company.

  • What is Social Nature’s current revenue?

    The current revenue for Social Nature is 000000.

  • How much funding has Social Nature raised over time?

    Social Nature has raised $1.15M.

  • Who are Social Nature’s investors?

    Active Impact Investments, Fulmer & Company, Lyra Growth Partners, Alliance of Angels, and BDC Capital are 5 of 21 investors who have invested in Social Nature.

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