Bloomberg Second Measure Overview

  • Year Founded
  • 2015

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 29

Employees

  • Latest Deal Type
  • M&A

Bloomberg Second Measure General Information

Description

Provider of performance analytics services intended to leverage purchase data for actionable insights. The company's services analyze anonymized purchases to answer real-time questions on consumer behavior and company performance, thereby enabling businesses to identify fast-growing companies, benchmark competitors and better understand their customers.

Contact Information

Ownership Status
Acquired/Merged
(Operating Subsidiary)
Financing Status
Formerly VC-backed
Corporate Office
  • 731 Lexington Avenue
  • New York, NY 10022
  • United States
+1 (212)
Primary Industry
Business/Productivity Software
Other Industries
Media and Information Services (B2B)
Parent Company
Vertical(s)
Corporate Office
  • 731 Lexington Avenue
  • New York, NY 10022
  • United States
+1 (212)

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Bloomberg Second Measure Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
5. Merger/Acquisition 24-Dec-2020 Completed Generating Revenue
4. Debt - PPP 15-Apr-2020 Completed Generating Revenue
3. Early Stage VC (Series A) 12-Feb-2019 Completed Generating Revenue
2. Accelerator/Incubator 18-Aug-2015 $120K $120K Completed Generating Revenue
1. Early Stage VC (Series 1) 01-Jan-2015 Completed Startup
To view Bloomberg Second Measure’s complete valuation and funding history, request access »

Bloomberg Second Measure Cap Table

Stock # of Shares
Authorized
Par Value Dividend Rate (%) Original
Issue Price
Liquidation Liquidation
Pref. Multiple
Conversion Price % Owned
Series A1
Series A7
Series A6
Series A5
Series A4
Series A3 635,956 $0.000010 6% $0.64 $0.64 1x $0.64 3.34%
Series A2 170,487 $0.000010 6% $0.56 $0.56 1x $0.56 0.9%
To view Bloomberg Second Measure’s complete cap table history, request access »

Bloomberg Second Measure Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Provider of performance analytics services intended to leverage purchase data for actionable insights. The company's ser
Business/Productivity Software
New York, NY
29 As of 2022

New York, NY
 

New York, NY
 
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Bloomberg Second Measure Competitors (93)

One of Bloomberg Second Measure’s 93 competitors is YipitData, a Venture Capital-Backed company based in New York, NY.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
YipitData Venture Capital-Backed New York, NY
Earnest Analytics Formerly VC-backed New York, NY
Brandwatch Private Equity-Backed London, United Kingdom
Lucidya Private Equity-Backed Riyadh, Saudi Arabia
Heap Formerly VC-backed San Francisco, CA
You’re viewing 5 of 93 competitors. Get the full list »

Bloomberg Second Measure Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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Bloomberg Second Measure Former Investors (25)

Investor Name Investor Type Holding Investor Since Participating Rounds
Angel (individual) Minority
Angel (individual) Minority
Bessemer Venture Partners Venture Capital Minority
Angel (individual) Minority
Citi Ventures Corporate Venture Capital Minority
You’re viewing 5 of 25 investors. Get the full list »

Bloomberg Second Measure FAQs

  • When was Bloomberg Second Measure founded?

    Bloomberg Second Measure was founded in 2015.

  • Where is Bloomberg Second Measure headquartered?

    Bloomberg Second Measure is headquartered in New York, NY.

  • What is the size of Bloomberg Second Measure?

    Bloomberg Second Measure has 29 total employees.

  • What industry is Bloomberg Second Measure in?

    Bloomberg Second Measure’s primary industry is Business/Productivity Software.

  • Is Bloomberg Second Measure a private or public company?

    Bloomberg Second Measure is a Private company.

  • What is Bloomberg Second Measure’s current revenue?

    The current revenue for Bloomberg Second Measure is .

  • How much funding has Bloomberg Second Measure raised over time?

    Bloomberg Second Measure has raised $20.1M.

  • Who are Bloomberg Second Measure’s investors?

    , , Bessemer Venture Partners, , and Citi Ventures are 5 of 25 investors who have invested in Bloomberg Second Measure.

  • Who are Bloomberg Second Measure’s competitors?

    YipitData, Earnest Analytics, Brandwatch, Lucidya, and Heap are some of the 93 competitors of Bloomberg Second Measure.

  • When was Bloomberg Second Measure acquired?

    Bloomberg Second Measure was acquired on 24-Dec-2020.

  • Who acquired Bloomberg Second Measure?

    Bloomberg Second Measure was acquired by Bloomberg.

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