Second Measure Overview

  • Founded
  • 2015
Founded
  • Status
  • Acquired/​Merged
  • Employees
  • 63
Employees
  • Latest Deal Type
  • M&A

Second Measure General Information

Description

Provider of performance analytics services built to leverage purchase data for actionable insights. The company analyzes billions of anonymized purchases to answer real-time questions on consumer behavior and company performance, enabling businesses to identify fast-growing companies, benchmark competitors and better understand their customers.

Contact Information

Ownership Status
Acquired/Merged
(Operating Subsidiary)
Financing Status
Formerly VC-backed
Primary Industry
Media and Information Services (B2B)
Other Industries
Business/Productivity Software
Parent Company
Primary Office
  • 316 South Eldorado Street
  • Suite 300
  • San Mateo, CA 94401
  • United States
+1 (949) 000-0000
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Second Measure Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
4. Merger/Acquisition 24-Dec-2020 000.00 Completed Generating Revenue
3. Debt - PPP 15-Apr-2020 00.00 000.00 Completed Generating Revenue
2. Early Stage VC (Series A) 12-Feb-2019 $20M $20.1M 0000 Completed Generating Revenue
1. Accelerator/Incubator 18-Aug-2015 $120K $120K 00.000 Completed Generating Revenue
To view Second Measure’s complete valuation and funding history, request access »

Second Measure Cap Table

Stock # of Shares
Authorized
Par Value Dividend Rate (%) Original
Issue Price
Liquidation Liquidation
Pref. Multiple
Conversion Price % Owned
Series A1 0,000,000 00.000000 00 00.0 00.0 00 00.0 00.000
Series A7 0,000,000 00.000000 00 00.0 00.0 00 00.0 0.000
Series A6 0,000,000 00.000000 00 00.00 00.00 00 00.00 0.000
Series A5 0,000,000 00.000000 00 00.00 00.00 00 00.00 0.000
Series A4 000,000 00.000000 00 00.00 00.00 00 00.00 0.000
Series A3 635,956 $0.000010 6% $0.64 $0.64 1x $0.64 3.34%
Series A2 170,487 $0.000010 6% $0.56 $0.56 1x $0.56 0.9%
To view Second Measure’s complete cap table history, request access »

Second Measure Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last Financing Details
Provider of performance analytics services built to leverage purchase data for actionable insights. The company analyzes
Media and Information Services (B2B)
San Mateo, CA
63 As of 2020
000.00
000000&0 000.00

0000 000

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000000000000000000000 00000000
Bristol, United Kingdom
00 As of 0000

00000000

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000000000000000000000 00000000
Golden, CO
00 As of 0000
000
000000000 - 000
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Second Measure Competitors (109)

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Hive Intelligence Corporation Bristol, United Kingdom 00
000000000 Venture Capital-Backed Golden, CO 00 000 000000000 - 000
0000000 Venture Capital-Backed New York, NY 00 0000 000000000 - 0000
000000 Venture Capital-Backed Santa Monica, CA 00 000.00 000000000 - 000.00
000000 000000 Venture Capital-Backed Singapore, Singapore 00 00.00 000000000 00.00
You’re viewing 5 of 109 competitors. Get the full list »

Second Measure Executive Team (3)

Name Title Board Seat Contact Info
Michael Babineau Co-Founder & Chief Executive Officer
Lillian Chou Co-Founder & Chief Operating Officer
Akshay Chander Head of Finance
To view Second Measure’s complete executive team members history, request access »

Second Measure Signals

Growth Rate

0.80% Weekly
Growth
Weekly Growth 0.80%, 93rd %ile
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Twitter Followers

5.5k

Similarweb Unique Visitors

15.0K

Majestic Referring Domains

314

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Second Measure Former Investors (24)

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info
Adrian Aoun Angel (individual) Minority 000 0000 000000 0
Bessemer Venture Partners Venture Capital Minority 000 0000 000000 0
Bhaskar Ghosh Angel (individual) Minority 000 0000 000000 0
Citi Ventures Corporate Venture Capital Minority 000 0000 000000 0
Filipe Almeida Angel (individual) Minority 000 0000 000000 0
You’re viewing 5 of 24 investors. Get the full list »