PractifI Overview

  • Year Founded
  • 2013

Year Founded

  • Status
  • Private

  • Employees
  • 77

Employees

  • Latest Deal Type
  • Later Stage VC

  • Latest Deal Amount
  • $3M

  • Investors
  • 4

PractifI General Information

Description

Developer of a performance optimization platform designed to cater to the needs of growing RIAs, family offices, and broker-dealers. The company's platform transforms data into insights and gives the visibility and oversight needed to drive the organization forward and helps to automate workflows, create rich client records, and access advanced analytics in a unified experience, enabling financial advisers, brokers, and accountants to focus on innovation, onboarding new clients, enhance on operational efficiency and data quality.

Contact Information

Website
www.practifi.com
Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Corporate Office
  • PO Box Q217
  • Queen Victoria Building
  • Sydney, New South Wales 1230
  • Australia
+61 (02) 0000 0000
Primary Industry
Business/Productivity Software
Other Industries
Automation/Workflow Software
Vertical(s)
FinTech
Corporate Office
  • PO Box Q217
  • Queen Victoria Building
  • Sydney, New South Wales 1230
  • Australia
+61 (02) 0000 0000

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PractifI Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
3. Later Stage VC 25-May-2023 $3M 000.00 000.00 Completed Generating Revenue
2. Later Stage VC (Series B) 06-Feb-2020 000.00 000.00 000.00 Completed Generating Revenue
1. Later Stage VC (Series A) 21-Aug-2018 $3.08M $3.08M 000.00 Completed Generating Revenue
To view PractifI’s complete valuation and funding history, request access »

PractifI Cap Table

Stock # of Shares
Authorized		 Par Value Dividend Rate (%) Original
Issue Price		 Liquidation Liquidation
Pref. Multiple		 Conversion Price % Owned
Series B 0,000,000 00.00 00.00 00 00.00 00.000
Series A 0,000,000 00.00 00.00 00 00.00 00.000
To view PractifI’s complete cap table history, request access »

PractifI Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Developer of a performance optimization platform designed to cater to the needs of growing RIAs, family offices, and bro
Business/Productivity Software
Sydney, Australia
77 As of 2024
000.00
000.00 0000-00-00
0000000000 0 000.00

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00000000000000000000
Sacramento, CA
00 As of 0000
000000000000

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00000000000000000000
Providence, RI
00 As of 0000
000.00
000000000 000.00
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PractifI Competitors (4)

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
RedTail Technology Private Equity-Backed Sacramento, CA 00 000000000000
Wealthbox Venture Capital-Backed Providence, RI 00 000.00 000000000 000.00
Cloudinary Venture Capital-Backed Santa Clara, CA 000 0000 0000000000 0 0000
ESM Software Group Formerly PE-Backed Lincoln, MA 0000 000000&0
To view PractifI’s complete competitors history, request access »

PractifI Executive Team (4)

Name Title Board Seat
Adrian Johnstone Chief Executive Officer
Emily Wilcox Chief Operating Officer
Glenn Elliott Co-Founder & Board Member
You’re viewing 3 of 4 executive team members. Get the full list »

PractifI Board Members (2)

Name Representing Role Since
Glenn Elliott PractifI Co-Founder & Board Member 000 0000
Howard Leibman Equity Venture Partners Board Member 000 0000
To view PractifI’s complete board members history, request access »

PractifI Signals

Growth Rate

0.80% Weekly
Growth
Weekly Growth 0.80%, 93rd %
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Similarweb Unique Visitors

15.0K

Majestic Referring Domains

314

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PractifI Investors (4)

Investor Name Investor Type Holding Investor Since Participating Rounds
Updata Partners Growth/Expansion Minority 000 0000 000000 0
Equity Venture Partners Venture Capital Minority 000 0000 000000 0
Microequities Asset Management Asset Manager Minority 000 0000 000000 0
Salesforce Ventures Corporate Venture Capital Minority 000 0000 000000 0
To view PractifI’s complete investors history, request access »

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PractifI FAQs

  • When was PractifI founded?

    PractifI was founded in 2013.

  • Who is the founder of PractifI?

    Adrian Johnstone and Glenn Elliott are the founders of PractifI.

  • Who is the CEO of PractifI?

    Adrian Johnstone is the CEO of PractifI.

  • Where is PractifI headquartered?

    PractifI is headquartered in Sydney, Australia.

  • What is the size of PractifI?

    PractifI has 77 total employees.

  • What industry is PractifI in?

    PractifI’s primary industry is Business/Productivity Software.

  • Is PractifI a private or public company?

    PractifI is a Private company.

  • What is the current valuation of PractifI?

    The current valuation of PractifI is 000.00.

  • What is PractifI’s current revenue?

    The current revenue for PractifI is 00000.

  • How much funding has PractifI raised over time?

    PractifI has raised $22.4M.

  • Who are PractifI’s investors?

    Updata Partners, Equity Venture Partners, Microequities Asset Management, and Salesforce Ventures have invested in PractifI.

  • Who are PractifI’s competitors?

    RedTail Technology, Wealthbox, Cloudinary, and ESM Software Group are competitors of PractifI.

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